$BTC price has surged to $96,879, marking a 28% increase from early April and a 3% gain for the year. This rally is fueled by growing institutional interest and favorable regulatory changes. Notably, Morgan Stanley plans to introduce cryptocurrency trading via its E*Trade platform, and SoFi Technologies is reintroducing crypto investing services. $BTC These moves align with the U.S. government's recent establishment of a Strategic $BTC Reserve, aiming to position the country as a global crypto leader.