Crypto Trading Begins! Will Bitcoin Go to $100K?
A revolutionary move is coming for Bitcoin in the crypto market: Charles Schwab, one of the largest financial institutions in the US, has completed preparations to start direct spot cryptocurrency trading with over $10 trillion in assets under management. This development could take institutional investors' interest in Bitcoin to the next level. So, how will this move by Schwab affect the BTC price? According to experts, this move could be a new wick on Bitcoin's path to $100,000.
Schwab CEO Rick Wurster announced in the Spring 2025 Business Update that the company is preparing to offer direct spot crypto trading “in the next 12 months.” Schwab, which currently provides indirect access to crypto through ETFs and futures, will now offer its users the ability to directly buy and sell assets such as Bitcoin and Ethereum.
This development is of great importance, especially in terms of fresh capital flows and new investor interest in spot markets. According to the company’s data, interest in crypto content has increased by 400% in the last year. Moreover, 70% of this traffic consists of new users. Schwab’s desire to be the “first mover” signals a serious institutional orientation in the market.
$BTC price is currently trading around $85,000 and is holding above the midline of the Bollinger Bands at $82,800. This technical picture shows that the price is recovering from the recent correction and is preparing the ground for an upward move. The $87,600 resistance is being tested; if broken, it could open the way to $90,000.
Analysts predict that the entry of giants such as Schwab into the spot market could send $BTC soaring, similar to the BlackRock and Fidelity ETF effect at the beginning of 2024. In this context, the $ 100,000 target is no longer a dream and is technically supported. However, daily closings below $ 82,000 could delay this rise expectation and trigger a short-term pullback to $ 78,000.
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