Incumbent President Donald Trump once again leaves the crypto and political world "confused" as he prepares to launch a new video game heavily inspired by Monopoly, integrating real estate and blockchain technology. Although not officially announced, this is seen as the next step in a series of crypto projects that the Trump family is vigorously implementing.
"Trump: The Game" returns – but this time it’s crypto
Having launched a board game called Trump: The Game in 1989 and having the idea of creating a reality TV show based on #Monopoly in 2006, Donald Trump has long shown a fondness for the legendary real estate game. And now, according to two anonymous sources, he is backing a new video game inspired by Monopoly, but incorporating cryptocurrency elements.
Sources indicate that the project has many similarities to Monopoly Go!, where players move on a digital game board, build cities, and earn in-game money. However, a spokesperson for Bill Zanker – a close associate of Trump and the project leader – denies that the game resembles Monopoly Go!, claiming it is merely "spreading rumors."
Not been licensed by the Monopoly owner
Hasbro – the company that owns the Monopoly brand – confirmed that it has not licensed any intellectual property rights related to Monopoly for crypto projects associated with #TRUMP . Nevertheless, Bill Zanker approached Hasbro in May 2024 to inquire about repurchasing the rights to the old "Trump: The Game," but was denied because Hasbro no longer holds these rights.
For his part, Zanker stated that the game project will be launched by the end of April this year, although it has not yet specifically determined which blockchain technology will be integrated.
The Trump family and the crypto empire are expanding rapidly
If you think this is Trump’s first crypto project, then not at all. The President's family has "dipped deep" into this industry with a series of initiatives:
NFT: Previously launched a prominent NFT collection featuring images of Trump as an astronaut, superhero, or cowboy.
Memecoin: Trump memecoin is backed by Zanker, with FIGHT FIGHT FIGHT LLC as the legal name.
Stablecoin and DeFi: Investment in decentralized financial platform (World Liberty Financial).
Bitcoin Mining: His two sons – Eric Trump and Donald Trump Jr. – own a majority stake in a Bitcoin mining company.
Notably, Trump has recently shown an open attitude toward cryptocurrency, in contrast to his previously cautious stance. He has:
Appoint an "AI and crypto czar" to coordinate related policies.
Promote the establishment of a strategic reserve fund for Bitcoin and digital assets.
Call for the creation of a specific legal framework for crypto in the United States.
Concern about conflicts of interest?
The Trump family's increasing involvement in the crypto market naturally raises concerns about political conflicts of interest. However, Eric Trump asserts: "This is something my whole family believes in. We talk about crypto with all our heart and passion."
Nevertheless, when an incumbent president – who can greatly influence national crypto policy – stands behind (directly or indirectly) a series of digital currency projects, the community cannot help but question: is this merely a "crypto passion," or is it a dual business-political strategy?
Bill Zanker – who is behind the "Trump Crypto Game" is?
Zanker is no stranger in the "Trump universe." Having used bar mitzvah money to establish Learning Annex – a life skills training center with unique courses such as "How to Cheat," "Hot Air Ballooning," "Walking on Fire"… – he quickly became famous in the U.S. media.
In 2001, Zanker invited Trump to speak at Learning Annex, and the two co-authored a book on "how to succeed." Although they paused their collaboration in 2015 when Trump ran for his first term, they reunited in 2022 for an NFT project and later for a memecoin.
Zanker is the central figure in Trump-branded crypto activities, but he continuously declines interview requests, making information about the upcoming game even more mysterious.
Perspective for Binance users and the crypto community
If it really launches in April, Trump’s crypto game could:
Stimulate a wave of new users entering the crypto market – especially among Trump supporters.
Suggest a real estate game model integrated with NFTs that can yield financial benefits if reasonably applying "play-to-earn" mechanisms.
Create a line of NFT products linked to personal brand imagery – similar to Trump's previous NFT collections.
However, Binance users and investors should be cautious with projects that are unclear about technology, tokenomics, or intellectual property rights – especially if related to unlicensed political figures or brands.
Conclusion
Donald Trump is gradually "tokenizing" his image in the world of digital currency, from NFTs, memecoins, stablecoins to video games. If this crypto-style Monopoly project becomes a reality, it will be a new "piece" on the political-financial board of the incumbent president and his family.
However, with the crypto market being fraught with risks and volatility, users should not rush into projects featuring "star" or "political" elements without sufficient transparent information.
⚠️ Risk Warning:
The cryptocurrency market is highly volatile and carries significant risks. This article is not investment advice. Always do your own research (DYOR) before participating in any projects. Crypto is not suitable for everyone.