President Donald Trump and his family are interested in nearly every corner of the cryptocurrency industry.

There are non-fungible tokens and digital collectibles; a decentralized finance project; a proposed stablecoin; a Bitcoin mining effort; and a pair of memecoins, one for the president and one for First Lady Melania Trump.

According to Bloomberg's calculations based on public data, collectively, these various projects are achieving paper gains of up to $1 billion even after accounting for the latest market volatility caused by the trade war.

Donald Trump has been the richest person to become President of the United States, and his non-cryptocurrency holdings include significant investments in real estate. After the first election in 2016, Trump's lawyers created a trust to manage his business affairs. This trust is managed by his two eldest sons and Allen Weisselberg, the longtime CFO of Trump's real estate company.

Eric Trump has emphasized that there is no conflict related to the family's cryptocurrency investment.

"I don't work with the White House," Eric Trump said in an interview with Bloomberg TV in April. "We've believed in cryptocurrency for a long time."

The president's public shift towards cryptocurrency is still quite new. Trump called Bitcoin a "scam" in 2021, telling Fox Business that he does not like the token "because it is another currency competing with the dollar" and that it should be regulated "very, very tightly."

Trump's relationship with the digital asset industry has significantly evolved since then. As a candidate, he flirted with and benefited from substantial contributions to his re-election campaign from cryptocurrency executives and supporters.

In his second term, Trump signed executive orders to support his promise to make the U.S. the cryptocurrency capital of the planet, appointing David Sacks and Bo Hines to represent the industry's interests and continuing to promote his memecoins with posts on Truth Social.



Eswar Prasad, a trade policy professor at Cornell University, said: "Trump and his family seem eager to establish a broad foothold in this field before further regulatory actions could drive cryptocurrency asset valuations."

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