#GameStopBitcoinReserve GameStop's board has approved adding Bitcoin as a treasury reserve asset, mirroring Strategy's move. This decision comes as GameStop aims to revitalize its business amid declining traditional retail. The company may use existing cash or future financing to invest in Bitcoin, though the exact amount is undisclosed.

This strategic pivot follows GameStop's earlier exploration into digital assets, including an NFT marketplace and crypto wallet, which were later scaled back. The move aligns with a growing trend of corporations adding Bitcoin to their balance sheets.

The announcement coincided with GameStop's Q4 earnings report, which showed increased net income due to cost reductions. Following the news, GameStop's stock experienced a significant jump in pre-market trading.