Strategy's fundraising plan is going further than expected, with the target amount increasing from 500 million USD to 711 million USD – all for Bitcoin.


From 500 million USD to 711 million USD – Strategy intensifies the Bitcoin game

On March 18, 2025, #strategy (formerly MicroStrategy) announced it will issue 5 million Series A Perpetual Strife preferred shares (code: STRF), at a price of 100 USD/share to raise 500 million USD to continue accumulating Bitcoin.


However, the company recently raised the number of shares issued to 8.5 million and reduced the selling price to 85 USD/share, thus increasing the total expected amount raised to 711.2 million USD – far exceeding the initial level.


Despite changes in the number and price of shares, the goal of using this money remains unchanged: to buy more Bitcoin and serve the company's overall financial plans.


Why did Strategy decide to adjust?

This action is not too surprising as Strategy has long regarded Bitcoin as a core asset, continuously seeking ways to increase its reserves $BTC through financial instruments like bonds and stocks.


The main reason Strategy adjusted its STRF offering plan may stem from the fact that STRK shares previously struggled to raise capital. Specifically, in the past three weeks, only 10.7 million USD worth of STRK shares were sold, a figure too small compared to the plan to raise 21 billion USD. This led to Strategy being able to purchase only 10.7 million USD worth of Bitcoin on March 17 – a record low in the company's history.


The price reduction #STRF to 85 USD/share may aim to attract smaller retail investors while ensuring the company still has enough capital to maintain its Bitcoin accumulation strategy.


Impact on the market

Immediately following this information, Strategy's MSTR stock price slightly dropped below 300 USD in pre-market trading. However, the price of Bitcoin remained around 84,000 USD, indicating that the market is closely monitoring Strategy's moves but has not reacted negatively yet.


Conclusion

With the raising of 711 million USD for Bitcoin, Strategy continues to assert its position as the company holding the largest Bitcoin reserves in the world among listed enterprises. In the near future, the price movement of BTC and the ability to successfully sell STRF will be important factors affecting this company's strategy. #anhbacong