$BNB $BNB, or Binance Coin, is the native cryptocurrency of the Binance exchange, one of the largest cryptocurrency exchanges in the world. Initially launched as a utility token for discounted trading fees, $BNB has evolved to support various applications within the Binance ecosystem, including Binance Smart Chain (BSC), which enables decentralized applications and smart contracts. The token has seen significant price appreciation since its launch, driven by the growth of the Binance platform and the increasing adoption of blockchain technology. Investors often consider $BNB for its utility, staking opportunities, and potential for future growth in the crypto market.