#ActiveUserImpact Active users is a metric that indicates the number of people interacting with a product or service in a given period of time. This metric is important for understanding user behavior and improving the performance of a product or service.

Impact of active users

Optimizing user experience: Active users allow for improved user experience.

Improving content: Active users allow for improved content on a website or app.

Making decisions: Active users allow for informed decisions to improve the performance of a website or product.

Measuring engagement: Active users allow for measuring user engagement.

Measuring growth: Active users allow for measuring the growth of a product or service.

Measuring churn: Active users allow for measuring user churn on a product or service.

Types of active users Daily active users (DAU), Weekly active users (WAU), Monthly active users (MAU).