Strategy has once again expanded its already massive Bitcoin treasury with a fresh purchase of 4,048 BTC, worth around $449 million between late August and September 1. This latest addition lifts the company’s total Bitcoin holdings to 636,505 $BTC , placing the value of its treasury close to $70 billion at current market prices.
What makes this move stand out is not just the size of the acquisition, but the consistency of Strategy’s approach. Since 2021, the company has established itself as the most aggressive institutional buyer of Bitcoin, now controlling more than three percent of the total supply. The purchase was financed primarily through equity offerings and the use of at-the-market facilities, a strategy that avoids draining cash reserves while reinforcing the firm’s long-term conviction in Bitcoin.
The timing is also notable. The company accumulated these coins during a period when Bitcoin slipped below the $108K level, signaling a calculated entry into short-term volatility with a clear focus on long-term positioning. With 636,000+ $BTC on its balance sheet, Strategy has secured a spot as one of the largest institutional holders of Bitcoin worldwide, making every move it makes a reference point for investors and the broader market.
This latest acquisition is more than a headline, it highlights how traditional corporate finance is being retooled to capture exposure to digital assets. For the market, it serves as yet another reminder that institutional conviction in Bitcoin is far from slowing down.
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