Basic Attention Token (BAT) is an Ethereum-based token, integrated into the Brave browser to reward users' attention and improve digital advertising. Today it trades at approximately 0.1497 USD, showing a slight intraday drop. Its 24-hour trading volume exceeds 36 million dollars and its market capitalization is approaching 225–235 million. Launched in May 2017, BAT supports a more private and efficient advertising ecosystem, aligning the interests of users, advertisers, and creators.