Recently, JuCoin, the world's first service-driven cryptocurrency exchange, announced significant progress in its expansion into the Vietnamese market. Recently, JuCoin's executive team held several talks with senior officials from the Vietnamese government, including representatives from the Vietnam Internet Association and the Ministry of Information and Communications, focusing on blockchain infrastructure solutions and compliant exchange operation paths.
Strategic infrastructure demonstration
During the conference, JuCoin representatives introduced their white-label exchange technology architecture and demonstrated how a service-driven platform can support Vietnam's digital economy development goals. JuCoin emphasized that, with service experience from over 50 million global users and a complete ecosystem including the self-developed JuChain Layer 1 blockchain, the company is capable of providing compliant and sustainable technical support for Vietnam's digital financial innovation.
JuCoin's Chief Agreement Officer stated:
"Vietnam is one of the most dynamic digital economies in Southeast Asia, with enormous potential for blockchain innovation. Our discussions with government officials were very constructive, focusing on how to contribute to Vietnam's fintech development through JuCoin's technology while ensuring full compliance."
Vietnamese officials, including representatives closely collaborating with Vu Hoang Lien, the chairman of the Vietnam Internet Association, gave positive feedback on JuCoin's technological path and provided constructive guidance tailored to local market needs.
Comprehensive compliance path
JuCoin repeatedly emphasized its compliance-first market entry strategy, which mainly includes:
Compliance infrastructure: JuCoin's white-label technology includes built-in compliance tools that meet local regulatory requirements in Vietnam.
Economic benefits: Introducing how blockchain infrastructure can assist Vietnam's digital transformation goals.
Technology transfer: Promoting blockchain knowledge sharing and local capacity building.
Risk control: Strict security protocols and user protection mechanisms that comply with Vietnamese financial regulations.
JuCoin's market and brand manager stated:
"We enter the Vietnamese market with respect for local regulations and a willingness to cooperate. JuCoin's white-label solutions are flexible and compliant, able to adapt to different regulatory environments."
Expanding government communication
Based on positive preliminary exchanges, JuCoin further engaged in discussions with representatives from several government departments and regulatory agencies, including the Ministry of Technology (Vice Minister level), the National Securities Commission, and the Ministry of Finance. The discussions focused on specific implementation paths and regulatory collaboration mechanisms, with all parties expressing continued interest in JuCoin's compliance attitude and technical capabilities.
Vietnam's blockchain potential
Vietnam's digital economy is growing rapidly, with a young population and high technology acceptance. In recent years, Vietnam has shown an open and gradually standardized trend in digital asset regulation. JuCoin's entry strategy closely aligns with local policy directions, adhering to cooperation with the government and compliant operations, rather than operating in regulatory gray areas, which is highly consistent with Vietnam's goals of promoting fintech innovation and maintaining financial stability.
Regional expansion strategy
This progress in Vietnam is a key part of JuCoin's overall strategic layout in Southeast Asia. JuCoin has established operations in multiple regional markets and is collaborating with local institutions. The company will continue to uphold the principles of service-driven and compliance-first to promote sustainable growth.
The Chief Agreement Officer pointed out:
"Southeast Asia is the future of global crypto applications, and Vietnam is an indispensable important market. JuCoin is committed to establishing long-term partnerships in Vietnam, allowing users to benefit alongside the entire regional blockchain ecosystem."
About JuCoin
JuCoin was established in 2013 and completed its brand relaunch in 2024, positioning itself as the world's first service-driven cryptocurrency exchange. Its ecosystem includes the JuChain Layer 1 blockchain, JuGame entertainment ecosystem, JuOne smartphone, and JuCoin Labs innovation lab, currently servicing over 30 countries and more than 50 million global users.