Notcoin is the most unique presence of the past year. It is not a traditional VC token, nor is it just a meme, but rather claims to be the premier Web3 gaming platform. Initially, it was just a mini-game embedded in Telegram, where players could earn tokens by clicking, akin to 'mining.' This seemingly simple 'play-to-earn' mechanism allowed tens of millions of users to enter the crypto world without any barriers for the first time.
Developed by Open Builders and supported by the TON Foundation, Notcoin quickly gained popularity by leveraging Telegram's social traffic. Starting from a mini-game, it has grown into the flagship token of the TON ecosystem. To date, it has distributed over 220 million dollars in rewards to the community, with more than 2.8 million on-chain holders and a cumulative trading volume on decentralized exchanges exceeding 1 billion dollars. More importantly, it adopts a 100% fully circulating model, with no VC lockups, and almost all chips are in the hands of the community, making it stand out as particularly pure among numerous tokens.
The story of Notcoin illustrates that in a market where liquidity is tightening and investor interest in institutional projects is waning, what truly ignites passion is a community-driven, gamified token. It transforms entertainment into an entry point for Web3 in the simplest way, and makes community consensus the core value.