Notcoin proves that a 'lightweight entry' can also trigger user growth. It started as a simple click game and quickly spread on Telegram through social fission, attracting tens of millions of users. As the gameplay evolved, the 'earn by exploring' model gradually guided users to master wallet interactions and on-chain tasks, turning entertainment into learning.
This model not only solves the cold start problem of Web3 but also achieves user education. Players accumulate skills and assets in a relaxed atmosphere, while the project team builds a large base of genuine on-chain users. The amplification effect of social networks has made Notcoin a classic growth case in the industry.
It proves that adoption does not have to be complicated; simple interactions and social incentives can also drive large-scale adoption.
