The Ethereum game L3 project Xai has actually sued Elon Musk's artificial intelligence company xAI for trademark infringement. This is simply the crypto version of 'riding the hype' to the extreme, directly taking the world's richest man to court.

This lawsuit is full of drama. Regardless of the outcome, the Xai project has already garnered significant attention and discussion, making it a textbook example of viral marketing.

This also reflects the chaos and collision of brands and names in the Web3 world. When a company called xAI collides with a blockchain called Xai, such legal disputes are likely to become more frequent in the future.