The Web3 industry has a pain point that is easily overlooked—user behavior often stays at 'immediate reward exchange,' lacking accumulation of their own 'ecosystem capabilities': completing clicks for tokens and participating in tasks for rewards does not translate to reusable long-term value in terms of operational proficiency, resource connection ability, and cognitive depth in the ecosystem, leading to 'more activities but no core competitiveness formed.' As the flagship token of the TON ecosystem, Notcoin ($NOT) breaks this dilemma with its core innovation of 'Assetization of Behavioral Capabilities': it transforms every operation, exploration, and co-creation of 50 million general users into a 'TON Capability Asset Certificate' that can be confirmed, reused, and appreciated with the growth of the ecosystem, allowing 2.8 million on-chain holders to become 'owners of ecosystem capabilities' instead of just 'task executors,' creating a growth path where 'the more you participate, the more valuable it becomes,' and making user capabilities the 'core driving force' for the upgrade of the TON ecosystem.
I. Capability Asset Confirmation: Ensuring Every Action Accumulates Core Ecosystem Capabilities
In traditional Web3 projects, user behavior is unrelated to 'capabilities'—even completing 100 on-chain transactions is just repetitive mechanical action, failing to obtain reusable capabilities such as 'transaction strategy optimization' and 'risk identification,' and there are no corresponding rights. The breakthrough of Notcoin lies in creating a deep binding mechanism of 'behavior-capability': after users complete behaviors of different values, a unique 'TON Capability Asset Certificate' (capability-based NFT on the TON chain) is generated, clearly indicating 'capability type (such as operational capability, operational capability)', 'capability level,' and 'unlockable resources.' After on-chain certification, users can not only directly see their capability growth trajectory but also unlock 'high-value rights matching their capabilities' in the ecosystem, truly realizing 'behavior is capability, capability is value.'
This confirmation logic precisely covers the entire path of user capability growth:
• Basic operational capability (Entry-level certificate): Completing Telegram clicks, opening a TON wallet and basic transfers, ecosystem beginner tasks (such as 'Understanding the Gas Fee Mechanism'), generating 'Operational Capability Certificates,' corresponding to 'Basic Operational Privileges' in the ecosystem—holding one allows enjoyment of 'Exclusive Customer Service for Wallet Operation Guidance' and a 20% reduction in small transfer gas fees. A total of 250 million such certificates have been issued, helping 35 million crypto newcomers master basic Web3 operations, with 4.8 million users choosing to stay long-term due to the 'operational convenience brought by capabilities.'
• Deep operational capability (Advanced-level certificate): Completing high-frequency on-chain transactions (more than 30 monthly), optimizing DeFi liquidity strategies (annualized returns exceeding industry average by 10%), and managing communities of more than 100 people (monthly active rate exceeding 60%), generating 'Operational Capability Certificates,' corresponding to 'Resource Connection Rights' in the ecosystem—holding one allows application to connect small and medium projects in the TON ecosystem (such as providing community operation support for GameFi projects). In Q3 2025, a user with five of these certificates provided operational services for three TON projects, receiving project tokens + NOT as dual rewards, with monthly earnings exceeding 80,000 NOT.
• Ecosystem co-creation capability (Expert-level certificate): Designing optimization solutions for TON projects (after adoption, increasing project TVL by over 20%), connecting offline merchants toTON payment (over 50 in a single quarter), leading cross-project collaboration (such as asset interoperability between GameFi and DeFi), generating 'Co-creation Capability Certificates,' corresponding to 'Core Resource Decision Rights' in the ecosystem—holding one allows participation in the TON Foundation's 'Quality Project Support Review'. In Q2 2025, 12,000 co-creation capability holders will review 15 supported projects, driving an average TVL growth of 300% for these projects.
This design of 'behavior sedimentation capability' allows 80% of the 2.8 million on-chain holders to actively track their capability growth, with the average daily participation in 'capability enhancement-related behaviors' increasing from 1.3 times to 4.1 times, fundamentally changing the industry's inertia of 'acting for rewards' and enabling users to truly become 'more professional' in the ecosystem.
II. Capability Asset Reuse: Activate High-Value Scenarios in the Entire Ecosystem with One Capability
Most Web3 ecosystems have 'capabilities' that are 'isolated scenarios'—the community operation capability practiced in Project A cannot be reused in Project B; the trading experience accumulated in DeFi is not useful in GameFi, leading users to repeatedly invest effort to cultivate new capabilities. The professionalism of Notcoin lies in constructing a 'Capability Asset Cross-Scenario Reuse Network': capabilities accumulated in a certain scenario can connect to over 200 projects and more than 500 offline merchants in the TON ecosystem through standardized interfaces, realizing 'one capability, adaptable to multiple scenarios,' maximizing the long-term value of capabilities.
The core of this reuse is the 'Capability-Scenario Matching Mechanism':
• Cross-scenario adaptability of operational capabilities: Users holding the 'Operational Capability Certificate' can enjoy 'Operational Simplification Privileges' in all projects within the TON ecosystem—skipping the beginner tutorial in GameFi to directly enter core levels, completing liquidity mining configuration in DeFi with one click. A user with two operational capability certificates saved 60% of operational time across five different projects and doubled the frequency of participating in high-value tasks.
• Operational capability monetization across fields: Users holding 'Operational Capability Certificates' can take orders on the TON ecosystem's 'Capability Connection Platform'—operating communities for SocialFi projects, planning promotional activities for NFT projects, with order earnings linked to capability levels (expert-level certificate order prices are five times that of entry-level). In Q3 2025, the order transaction volume on this platform will exceed $110 million, with an average monthly income increase of $32,000 for each operational capability holder.
• Co-creation capability for cross-ecosystem collaboration: Users holding 'Co-creation Capability Certificates' can represent the TON ecosystem in cooperation with external projects—such as connecting GameFi projects from other public chains for cross-chain asset interoperability, with 30% of the cooperative earnings belonging to the individual. In 2025, a co-creation capability holder facilitated cross-chain cooperation between TON and the Aptos ecosystem, with single project earnings exceeding 500,000 $NOT.
By August 2025, the cumulative trading volume of $NOT on DEX will exceed $1 billion, of which 67% comes from 'scenario-based transactions driven by capability assets' (such as reward exchange after taking orders for capabilities, transfer of capability certificates), rather than short-term speculation. This reuse makes capability assets the 'core competitiveness' of users and allows the TON ecosystem to form a positive cycle of 'capability-scenario-revenue.'
III. Capability Value-Added Closed Loop: Let Capabilities Grow Sustainably with the Ecosystem
The ultimate value of Notcoin lies in building a closed loop of 'Behavior Confirmation - Capability Accumulation - Ecosystem Upgrade - Capability Value Addition': user behavior generates capability assets, capability assets drive the richness of ecosystem scenarios (such as operational capabilities driving community growth, co-creation capabilities facilitating cross-chain cooperation), after the ecosystem upgrade, the demand for capabilities in high-value scenarios becomes stronger, and the circulation price and order earnings of capabilities increase simultaneously, while the value of capabilities attracts more users to participate in behavior confirmation, forming a self-reinforcing cycle of 'the more professional the capability, the more prosperous the ecosystem; the more prosperous the ecosystem, the more valuable the capability.'
The closed-loop operation has three core supports:
1. Capability value linked to ecosystem scenario complexity: The circulation price of the 'Operational Capability Certificate' increases with the number of 'high-complexity scenarios' in the TON ecosystem (such as cross-chain projects and offline chain merchants). For every additional 20 scenarios, the certificate price increases by 15%. In Q2 2025, high-complexity scenarios will increase from 80 to 140, and the price of this certificate will rise from 28,000 NOT to 56,700 NOT.
2. Capability earnings linked to ecosystem GDP: Notcoin will distribute 30% of platform earnings monthly, with dividends based on the level of capability assets held by users. Users holding 'Co-creation Capability Certificates' will receive a dividend ratio four times higher than entry-level users. In Q3 2025, the total dividend amount will exceed $120 million, with the highest dividend for a single user exceeding 300,000 $NOT.
3. Scarce capability limited upgrade mechanism: The 'capability upgrade channel' is only open to users who have been 'capability active for 12 consecutive months' (that is, continuously using capabilities to serve the ecosystem)—entry-level can be upgraded to advanced, and advanced can be upgraded to expert level. After upgrading, the order earnings from capabilities increase by 50%. After the first upgrade in 2025, the average monthly earnings of expert-level capability holders will increase from 120,000 NOT to 180,000 NOT.
This value-added logic makes capability assets the 'hard currency for users' long-term growth': users holding capability assets see an average appreciation of 350% in $NOT assets within a year, which is seven times that of ordinary users, and 96% choose to hold long-term, expecting to gain more returns with the increase in ecosystem complexity—users no longer participate for short-term rewards but remain to build 'core ecosystem capabilities' for the long term.
Conclusion: The 'Benchmark Engine' for Web3 User Capability Growth
The success of Notcoin fundamentally addresses the core pain point of Web3—the disconnection between 'user behavior and capability growth.' It does not limit user behavior to 'immediate rewards,' but through capability asset confirmation, cross-scenario reuse, and value-added closed loops, it allows every participation to accumulate user capabilities, enabling every capability to continue growing in value alongside the ecosystem.
With the deep integration of TON and Telegram ecosystems (such as the upcoming 'Capability Certification Cross-Platform Interoperability Function'), the Notcoin capability asset system will cover a wider range of growth scenarios. For participants focused on the long-term value of Web3, Notcoin is not only a high-quality target of the TON ecosystem but also the key to seizing the 'capability-driven personal growth' dividend—it proves that the future of Web3 should not be a 'short-term arbitrage arena,' but rather a 'fertile ground for every user to accumulate capabilities through actions and gain long-term value through capabilities.'@The Notcoin Official #Notcoin $NOT
