TL;DR (one-paragraph summary)
From Aug 6, 2025 (12:00 UTC) to Nov 6, 2025 (12:00 UTC) Binance Square’s CreatorPad runs a PROVE “mindshare” campaign that allocates $100,000 (in PROVE token vouchers) to creators and participants who complete a short set of tasks (create content, follow project accounts, and make a small PROVE trade). The pool is split into three buckets (Top 100 creators share $10k equally; Top 300 share $70k proportionally by mindshare; remaining eligible participants share $20k equally). Account verification (KYC) is required; vouchers are distributed after the event and are time-limited.
1) Timeline — exact dates & timezone
Campaign active: 2025-08-06 12:00 UTC → 2025-11-06 12:00 UTC. This is the official activity window during which you must complete the tasks.
(Binance also shows local-time translations in some regional pages; confirm you are looking at UTC times when planning posts/trades.)
2) Exact tasks (what you must do to qualify)
To be eligible you must be a verified Binance user (KYC completed) and complete all of the following during the activity period:
Create content on Binance Square
Minimum 100 characters about the project.
Use the hashtag #SuccinctLabs and mention @Succinct .
Content must be relevant and original (only Binance Square posts count).
Follow the project’s account on Binance Square and X (Twitter) via the activity landing page.
Complete a trade in $PROVE (any one of the listed options):
Spot: trade at least $20 in PROVE in a single transaction, or
Futures: trade at least $20 in PROVE in a single transaction, or
Convert: convert at least $20 into PROVE in a single transaction.
Note: the announcement states “During the Activity Period, eligible users who successfully complete all of the below tasks (Task 1, 2 and 3) will qualify for a share of $100,000 in the PROVE reward pool.” — so ALL three tasks are required.
3) Leaderboard mechanics (Mindshare explained)
What “mindshare” means here: CreatorPad’s Mindshare Leaderboard scores and ranks creators based on the quality, relevance, and consistency of their Binance Square content (not just raw post count). More thoughtful and engaging posts tend to rank higher. CreatorPad began explicitly using a Mindshare leaderboard to track contribution quality.
Which posts count: Only posts on Binance Square (the CreatorPad posts that use the campaign hashtag and mention the project account). Engagement off Binance Square (e.g., on other platforms) doesn’t increase your mindshare score — though following the X account is required as a separate task.
Transparency/automation: Binance tracks contributions and displays rankings automatically via the Mindshare Leaderboard (so manual reporting isn’t necessary).
4) Exactly how the $100,000 is split
Binance amended the reward structure (see announcement). The official split:
Top 100 creators on the Square Creator Leaderboard: Equally share $10,000 of PROVE (i.e., $10000 / 100 = $100 each if exactly 100 winners).
Top 300 creators on the Succinct Project Leaderboard: Share $70,000 proportionally based on each participant’s mindshare on the project leaderboard. Example: if you have 3% mindshare vs total on that project leaderboard, you’d get 3% of the $70,000 pool.
Remaining eligible participants who completed all tasks: Equally share $20,000 of PROVE. (This is a flat equal-share pool for everyone else who met the eligibility rules.)
The announcement was updated on 2025-08-11 to adjust the reward structure — always check the official announcement for final wording.
5) Eligibility, KYC, country caps & other constraints
KYC required: All eligible users must complete account verification (KYC) to receive rewards. No exceptions.
No sub-accounts / bulk registration: Illegally bulk-registered accounts or sub-accounts are ineligible. Only Binance master accounts are eligible.
Regional caps: There will be caps on rewards per country/region — Binance enforces geographic limits. If you are in a restricted region some features/pairs may not count (e.g., EEA stablecoin rules noted in the T&Cs).
X account linking: Each X (Twitter) account can only be linked to one Binance Square account.
6) Notification, claiming, voucher distribution & redemption timing
Winner notification: Winners (voucher recipients) will be notified via a push notification under Creator Center > Square Assistant.
Voucher distribution timing: Voucher rewards will be distributed within 45 working days after the Activity ends. (That is an important operational detail — don’t expect immediate token deposits.)
Voucher validity: The token voucher you receive is valid for 7 days from distribution. You must redeem it during that 7-day window — check Profile > Rewards Hub to redeem.
Practical implication: plan to watch Creator Center notifications after Nov 6, 2025 — distribution could be spread across the following ~2–3 months (45 working days ≈ ~9 calendar weeks, excluding weekends/holidays).
7) Examples (worked examples so you can estimate)
Straight participant — Alice posts once, follows accounts, trades $25 spot PROVE, completes KYC. She ends up not in the top 300. She will share equally in the $20,000 “remaining participants” pool. If 10,000 people qualify into that bucket, Alice’s share ≈ $20,000 / 10,000 = $2 worth of PROVE (voucher value). Actual numbers depend on how many people fall into the "remaining" bucket.
Top-300 mindshare participant — Bob creates multiple high-quality, engaged posts, gains 3% mindshare among the project leaderboard total. If the top-300 pool is $70,000, Bob gets 0.03 × $70,000 = $2,100 worth of PROVE (voucher). Mindshare percentages are relative to all mindshare counted on that Succinct project leaderboard.
Top-100 leader — Carol lands in the Square Creator Leaderboard Top-100. That bucket is $10,000 split equally: each top-100 creator receives $100 of PROVE (assuming exactly 100 winners and equal split).
(These are illustrative — final payouts depend on how many people qualify, precise mindshare percentages, and any country caps.)
8) Tips & tactics to maximize your payout (practical, battle-tested)
Focus on quality, not spam. Mindshare rewards quality and meaningful engagement, so thoughtful posts (technical takeaways, unique angles, screenshots, short analysis) beat many short low-value posts.
Use the exact hashtag and mention the project account. Failure to include #SuccinctLabs or to mention @Succinct abs may make the post ineligible. Only Square posts are counted.
Post images or simple graphics that illustrate a point. Visuals tend to drive engagement on social feeds — engagement helps mindshare scoring. (Binance guidance and campaign examples show image-augmented posts often used.)
Engage consistently, not just once. Regular, relevant content during the campaign window improves Mindshare ranking better than a one-off post.
Time your trade correctly. The $20 trade can be spot/futures/convert — pick the easiest route for you. For some regions, certain stablecoin pairs or conversions may be restricted; check the fine print (EEA stablecoin note).
Link the right X account and ensure it’s only linked once to a Binance Square account — mis-linked accounts can block eligibility.
Double-check KYC and profile: only fully verified accounts are eligible; address issues before Nov 6.
Track the leaderboard during the campaign to see how your posts are performing and to iterate—CreatorPad shows rankings automatically.
Community walkthroughs and quick guides from creators who’ve used CreatorPad previously are helpful if you want post templates and examples (search #MindshareCampaign on Binance Square).
9) Rules, restrictions & risks (what to beware of)
Vouchers expire. You must redeem the voucher within 7 days of distribution — if you miss that window you may lose the reward.
Disqualification for manipulation: Binance can disqualify accounts for spam, tampering with program code, bulk account creation, fake engagement, or behavior that violates the Square Community Guidelines or Platform Terms. Don’t attempt to game the system.
Regional legal and product limitations: Some trading pairs or stablecoins are restricted for specific regions (e.g., EEA users and some stablecoin rules). That can affect whether your $20 trade counts. Always check the regional notes in the T&Cs.
Token price & market risk: You receive a voucher for PROVE — when you redeem the voucher you’ll get tokens, and those tokens’ market value can move immediately. Vouchers are denominated in voucher value, not guaranteed fiat value at redemption. The market can move between voucher distribution and redemption.
Possible caps per country/region mean your payout can be lower than a naive per-winner calculation, especially if Binance enforces regional limits.
10) How winners will be selected & how to check your reward
Selection: automated based on CreatorPad / Mindshare leaderboard data and task completion records (only Binance Square data is counted). Binance reserves final interpretation and the right to amend the Activity rules.
Where to check: Look for a push notification in Creator Center > Square Assistant and check Profile > Rewards Hub for your voucher. Redemption instructions appear in the Rewards Hub.
11) Quick checklist before you post (copy & paste)
KYC completed on Binance (master account) ✔️.
Create an original Binance Square post ≥100 characters that mentions @Succinct abs and includes #SuccinctLabs ✔️.
Follow the project account on Binance Square and link/follow the project X account via the activity landing page ✔️.
Execute a single PROVE trade of ≥ $20 (spot/futures/convert) ✔️.
Keep copies/screenshots of your posts and trades for your records (helpful if you need to contact support). ✳️
12) Useful links & sources (primary)
Official Binance announcement (CreatorPad: Complete Tasks in the CreatorPad to Unlock $100,000 in PROVE Token Rewards) — main source for tasks, timeline, reward split, voucher timing and T&Cs.
Binance Square campaign post & Square overview (CreatorPad landing & Mindshare context).
Binance Square Mindshare examples and automation mention.
Community guides / commentary (examples & how other creators approach CreatorPad).
13) Final practical checklist + suggested posting template
Before you post: Make sure KYC is done, your Binance Square and X accounts are linked, and you have executed a single $20+ $PROVE trade. Double-check you used #SuccinctLabs and mentioned @Succinct abs.
Suggested short posting template (edit to be original):
“Deep dive: Succinct’s new approach to light-client proofs is interesting — with PROVE aiming to reduce chain bloat while keeping security. My take: [one-sentence insight]. Read more + thoughts. @Succinct abs #SuccinctLabs ”
Add a screenshot or two (e.g., project website, a diagram) and expand to 100+ characters. Originality is required — do not copy templates verbatim for multiple posts.
14) If something goes wrong / disputes
Keep screenshots of your Binance Square post(s), the trade confirmation for the $20+ trade, and your KYC completion. If you believe you met all requirements but didn’t receive a notification/voucher, open a support ticket with Binance and attach those screenshots. Binance’s announcement notes they reserve final interpretation and remediation timelines.
Closing notes
This article consolidates the official campaign details, examples and practical tips so you can join the campaign confidently. The single source of truth for any final or amended terms is Binance’s official announcement and the CreatorPad activity landing page — check them regularly for updates (the announcement was already updated once on 2025-08-11).
If you want, I can:
Draft 3 high-quality Binance Square post ideas tailored to your voice (one technical, one short-insight, one visual explainer) that meet the 100+ character requirement, or
Create a step-by-step checklist with annotated screenshots you can use when posting/trading (I’ll produce ready-to-post copy and trade verification wording).