TL;DR (one-paragraph summary)
Binance Square’s CreatorPad campaign (Aug 21 → Sep 21, 2025) unlocks $100,000 in KAVA tokens. The pool is split in two: $50,000 is distributed proportionally among the top 100 creators on the campaign’s 30-day Mindshare project leaderboard; the other $50,000 is split equally among all other eligible participants who completed the campaign tasks. To participate you must be a verified Binance user and complete the campaign tasks during the activity period.
Official campaign basics & timeline
Activity period: 2025-08-21 09:00 (UTC) to 2025-09-21 09:00 (UTC).
Prize pool: $100,000 worth of KAVA tokens (split $50k / $50k).
Who can join: All verified Binance users (KYC required). Illegally bulk-registered or sub-accounts are excluded.
Where to join: CreatorPad on Binance Square (campaign landing & task center).
Official tasks (what Binance says you must do)
According to Binance’s announcement, the core tasks during this campaign are:
Task 1 — Create content
Post on Binance Square (and X/Twitter) a minimum of 100 characters about Kava, include the hashtag #KavaBNBChain Summer and $KAVA , and mention @kava . Content must be original and relevant.
Task 2 — Follow the project
Follow Kava on Binance Square and X via the campaign landing page. (This is part of the eligibility checklist.)
Task 3 — Trading requirement
Complete one of: spot / futures / convert trade of at least $10 worth of KAVA in a single transaction.
The announcement states that users who complete Task 1, 2 and 3 (during the activity period) are eligible to unlock a share of the $100k KAVA pool.
Important platform rules: keep any campaign posts published for minimum 60 days after the campaign ends; violations of Binance Square or platform terms will disqualify you. Voucher/token redemption windows and country caps also apply.
How the Mindshare Leaderboard and rewards split work
Mindshare leaderboard: CreatorPad tracks and scores creators’ content (quality, relevance, consistency) using the Mindshare system. The leaderboard determines which creators are “top” and how much proportional share they receive. CreatorPad and Binance designed this to reward quality, not just quantity.
Reward split (official wording):
Top 100 creators on the Kava project leaderboard (by Mindshare over the 30-day project leaderboard): share $50,000 proportionally based on each creator’s mindshare. Formula published by Binance:
(Mindshare% / total mindshare of top 100 creators) 100% 50,000.All remaining eligible participants (who completed the tasks) equally share the other $50,000.
Note: Binance’s formula uses the term “Mindshare%” which on the platform is a measurement (points/score) that CreatorPad uses internally. In practice, rewards are allocated proportionally to whatever scoring system the Mindshare leaderboard uses.
Example reward calculation — step-by-step (digit-by-digit arithmetic)
The formula as given can be confusing. Here’s a concrete, correct example using points (this avoids percentage unit confusion):
Suppose the top 100 creators together have a total mindshare score of 10,000 points (this is the sum of every top-100 creator’s mindshare points).
Suppose you have 150 mindshare points.
Reward to you from the $50,000 top-100 pool = (your points / total top100 points) × $50,000.
Calculate step-by-step:
Divide your points by the total: 150 ÷ 10,000 = 0.015.
Multiply by $50,000: 0.015 × 50,000 = 750.00.
So you would receive $750 worth of KAVA from the top-100 pool in this example.
(If you are not in the top 100 but completed all tasks, you would instead get an equal share of the other $50,000 — for example, if 5,000 eligible participants share it, each gets 50,000 ÷ 5,000 = $10.)
This points-based example maps directly onto Binance’s proportional wording without misinterpreting the internal units.
Distribution, vouchers, and redemption
Notification & voucher distribution: Winners will be notified via a push notification under Creator Center > Square Assistant. Voucher rewards will be distributed within 21 working days after the activity ends. Voucher validity is 7 days from distribution; users must redeem in that window.
Where to check: Profile → Rewards Hub on Binance.
Requirements, limits, and T&Cs you must know
KYC is required to receive rewards. Illegally bulk accounts and sub-accounts are excluded.
Posting requirement: Campaign posts must remain published 60 days after campaign end. Deleting posts earlier can disqualify you.
There may be country/region caps on maximum reward per user. Binance reserves final interpretation and can amend terms.
For EEA users there are special rules about which stablecoin trades count (MiCA compliance note in the official T&Cs).
About KAVA (context)
Kava is the native token of the Kava blockchain (Cosmos/Tendermint-based, EVM compatible) used for security, governance, and on-chain mechanisms. If you want background on the token and chain, see Kava’s official site and docs.
If you want a live price snapshot before deciding to trade the $10 required or to estimate voucher value, check CoinMarketCap / Binance price pages (prices fluctuate).
Quick checklist: What to do (practical step list)
Complete KYC on Binance if you haven’t already.
Join CreatorPad campaign landing (on Binance Square/CreatorPad).
Task 1: Draft an original, ≥100-character post about Kava on Binance Square and X; include #KavaBNBChain Summer, $KAVA , and @kava Publish it and leave it up for 60 days.
Task 2: Follow @kava on both Binance Square and X via the landing page.
Task 3: Make a single trade of ≥ $10 in KAVA on spot, futures, or Convert. Save proof (screenshots) in case of disputes.
Track your performance in CreatorPad / Mindshare leaderboard; if you’re aiming for the top 100, create consistent, high-quality content.
Tips to increase your Mindshare and chances of a larger payout
CreatorPad rewards quality and consistency, so focus on the following:
Write useful, original content (deep takes, tutorials, comparisons, or on-chain data) — posts that people save, comment on, and re-share perform better. (CreatorPad’s Mindshare system favors relevance and thoughtfulness.)
Engage your audience: answer comments on your posts quickly, invite discussion, and cross-link to other relevant posts (without spamming).
Use the exact required tags and mentions (#KavaBNBChain Summer,KAVA , @kava — omission will usually make a post ineligible.
Keep content up for the required 60 days — do not delete or edit tags away.
Spread activity across the month — mindshare is tracked over the leaderboard window; consistent posting across the campaign window often beats bursts and then silence.
FAQs & troubleshooting (official answers & recommended actions)
Q — I completed the tasks but don’t see my reward yet.
A — Binance will notify winners via Creator Center notifications. Voucher distribution happens within 21 working days after activity ends; check Rewards Hub. Ensure KYC is complete and your posts weren’t removed or flagged.
Q — My post was flagged or removed.
A — Posts that violate Binance Square community guidelines are ineligible. If you believe removal was incorrect, follow Binance support channels and keep screenshots of your original post.
Q — How is “mindshare” computed?
A — Binance/CreatorPad use a proprietary Mindshare algorithm to score content for relevance, quality, and engagement. For design and intent, see the CreatorPad blog for how the Mindshare leaderboard functions. Exact internal weights are not public.
Possible discrepancies vs. the “task list” you gave me
Your message included a different qualification structure (Task 1 & 3 plus Task 5/6/7; Task 4 not counting to rank). The official Binance announcement I cited lists Tasks 1–3 (create post, follow, trade $10). If you were given a different set of tasks by another source (project pages, third-party guides, or regional variants), rely on the official CreatorPad campaign landing and Binance announcement for final eligibility; Binance’s announcement is the authoritative source for this campaign.
Legal, tax, and risk notes
Not financial advice. Binance’s announcement explicitly states content is for information only. Do your own research before trading/participating.
Tax: depending on your jurisdiction, token rewards may be taxable as income at time of receipt or exchange. Keep records of trades, receipts, and voucher redemptions. Consult a tax professional.
Market risk: KAVA’s fiat value can change between voucher distribution and redemption; vouchers usually specify token amounts or USD equivalent — read the voucher terms before redeeming. Check live prices (CoinMarketCap / Binance price pages) before trading.
Final checklist before you publish
[ ] KYC completed on Binance.
[ ] Draft ≥100 characters, include #KavaBNBChain Summer, $KAVA, @kava
[ ] Follow @kava via the campaign landing.
[ ] Execute one ≥$10 KAVA trade (spot/futures/convert).
[ ] Keep the post up at least 60 days.
Links & sources (official)
Binance announcement — CreatorPad KAVA campaign (full rules & T&Cs).
CreatorPad launch blog / Mindshare leaderboard explanation.
Binance Square official posts / CreatorPad landing.
Kava official site & docs (token / chain background).
Live KAVA price & market data (CoinMarketCap / Binance price).
If you’d like, I can:
Draft 2–3 ready-to-post content drafts (100+ chars) tailored for Binance Square + X to maximize mindshare.
Run a calculation template: paste your actual mindshare points (or estimate) and I’ll compute your expected payout exactly.
