1) Executive summary — the headline facts
Binance and Bitlayer ran a Creator/Booster “mindshare” campaign on Binance Square / CreatorPad that includes a reward pool where the Top 100 creators on the Bitlayer Leaderboard (measured over the last 7 days as of Aug 23, 2025 at 09:00 UTC) will equally share 100,000 BTR.
That means each of the Top 100, if eligible and verified, receives 1,000 BTR from this particular Top-100 bucket (100,000 ÷ 100 = 1,000).
2) What the campaign is (context + partners)
This promotion is part of Bitlayer’s broader pre-TGE / marketing push and Binance Wallet / Binance Square Booster activities to drive social content and community awareness ahead of token events (IDO/launchpad + ecosystem incentives). Bitlayer is positioning BTR as the native token of the Bitlayer ecosystem (BitVM, Layer-2 features), and Binance Square (CreatorPad / Booster tasks) is being used to crowdsource promotional content and reward creators.
3) Exact participation requirements & tasks (how to qualify)
Publicly posted eligibility steps (from Binance and Bitlayer pages) require users to:
Click “Join Event” on the Booster/CreatorPad landing page to register for the campaign. (This is typically mandatory — failing to click may disqualify you.)
Complete defined tasks during the Activity Period — usually:
Follow the project’s account on Binance Square (e.g., @BitlayerLabs ).
Create at least one original piece of content on Binance Square about Bitlayer (minimum length requirement — commonly 100 characters). Use the required hashtag(s) (e.g., #Bitlayer / localized hashtag), and tag @BitlayerLabs in the post so your content counts.
Rank in the Top 100 on the Bitlayer Leaderboard for the snapshot window (the leaderboard measures popularity/engagement over the specified 7-day window).
Note: The exact text and task names can vary slightly by localized Binance Square pages and posts, so always rely on the official event page for final wording.
4) Timing, snapshot and verification windows
Snapshot time for the Top-100 leaderboard: Aug 23, 2025 at 09:00 UTC (this is the moment when leaderboard rankings are captured for the 7-day window).
Verification window: Top creators are often required to verify eligibility in their Binance wallet within 24 hours after the snapshot (e.g., Aug 23, 09:00 → verify by Aug 24, 09:00 UTC) to claim distribution — failing to verify typically results in disqualification. Ensure you click the required “Verify” / “Claim” button inside the Binance Wallet / Booster UI.
5) Reward distribution mechanics
The 100,000 BTR allocated to the Top 100 creators is distributed equally among the 100 winners (1,000 BTR each) — provided they meet all eligibility & verification steps.
Distribution timing (when tokens are sent) is defined by the campaign rules on the Binance event page and Bitlayer announcements. For some CreatorPad / Booster events Binance states tokens are distributed within a set number of days after campaign end or after verification; check the official event page for that campaign’s exact distribution time-frame. (Binance has used “within 7 days” or “within 14 days” in similar campaigns — always confirm the exact copy on the active announcement.)
6) Other related reward buckets and what “Top 100” means in the bigger picture
Campaigns tied to CreatorPad/Booster often split the reward pool among multiple groups:
A large portion to top creators (leaderboard winners).
Smaller portions to all eligible participants (an equal or proportional share).
Additional special allocations for creators on other leaderboards or for platform incentives. Bitlayer’s broader incentive pages mention much larger BTR incentive programs (millions in BTR across phases) and other airdrops/airdrop-like programs (e.g., “Phase 2: 7.5M BTR”, listing support, Gems airdrops) — the 100K BTR for Top-100 is one slice of a wider incentive program.
7) Token details & token sale context (why BTR matters)
BTR is the native token of Bitlayer (the project behind BitVM). Bitlayer has been publicly promoting BTR ecosystem incentives, listing/launchpad plans, and larger liquidity/listing support programs.
Independent writeups (Holdstation/others) note that Bitlayer planned a token sale/IDO around early-to-mid August 2025 (e.g., Holdstation IDO post on Aug 7, 2025) and that the project attracted institutional/backer interest. If you plan to hold or trade received BTR, check token lockups, vesting (if any), and exchange listing details on official pages.
8) Practical checklist for creators (how to maximize eligibility)
Read the official Binance event page and Bitlayer blog and bookmark the campaign landing page (links below). (Always follow the canonical event page.)
Click “Join Event” before making content — missing this step can disqualify you.
Follow @BitlayerLabs on Binance Square and any other asked accounts.
Create original content ≥100 characters, tag @BitlayerLabs and include the required hashtag(s) (for example #Bitlayer or local variants). Make the post engaging—reach/engagement often drives leaderboard rank.
Engage legitimately — avoid spam or copy/paste materials that violate platform rules; Binance/Bitlayer may disqualify inauthentic or abusive behavior.
Verify within the verification window if you land in the Top 100 — this is usually done inside the Binance Wallet/Booster UI and must be done within the specified 24-hour window.
9) Risks, fine print & compliance notes
Disqualification risk: Not joining the event, failing to satisfy the “original content” rule, not tagging/hashtagging correctly, or not verifying within the window are typical causes for disqualification. Binance and Bitlayer reserve the right to disqualify suspicious accounts and content.
Token economics / resale risk: If you receive BTR, confirm whether there are lockups, vesting, or transfer restrictions before planning to sell. Also confirm listing/exchange availability and tax implications in your jurisdiction.
Scams & phishing: Only follow official Binance and Bitlayer links (announcements and the campaign landing page). Beware of DMs or unofficial pages claiming to “guarantee” rewards. Official announcements are posted on Binance support / Binance Square and Bitlayer’s blog/X.
10) Quick Q&A (frequently asked, based on public posts)
Q — When is the snapshot?
A — Aug 23, 2025 at 09:00 UTC for this campaign’s Top-100 snapshot.
Q — How much does each Top-100 winner get?
A — 1,000 BTR each, assuming all 100 winners are eligible and verified. (100,000 ÷ 100).
Q — What if I’m not in Top-100 — can I still get something?
A — Many Boosters award a smaller share to all eligible participants or have other leaderboard buckets; check the full campaign rules on Binance Square for “all participants” buckets.
11) Source list (most important sources used)
Binance support / campaign announcement (CreatorPad / Booster) — official rules, snapshot time, tasks and Top-100 reward statement.
Bitlayer blog: Booster Campaign Special Phase — campaign description & guidance from project side.
Binance Square posts (localized) — community posts repeating tasks, verification window and reminders.
Bitlayer site / Leaderboard pages — background on the leaderboard, ecosystem incentives and larger BTR incentive programs.
Third-party coverage / Holdstation write-up — context on token sale/IDO timing and broader token distribution planning.
12) Final notes & recommended next steps for you
If you plan to compete: follow the official Binance event page, click Join Event, create solid original content (≥100 characters), tag @BitlayerLabs and use the required hashtag(s), and monitor the leaderboard. If you land Top-100, verify inside the wallet immediately per the verification window.
Keep screenshots of your posts and the “Join Event” click for proof in case of disputes. Be mindful of Binance’s and Bitlayer’s content and eligibility rules.
If you want, I can:
extract the exact wording of the campaign’s official rules and paste them into a checklist (I’ll pull the canonical Binance support announcement and the Bitlayer blog and show the exact task text and verification steps), or
draft three sample Binance Square posts (100+ characters each) optimized to increase engagement and leaderboard ranking (titles, hooks, hashtags, and visuals suggestions).