In the 15 years since Bitcoin's inception, it has never been able to break through the circle of 'niche assets'—the three major pain points of high transaction costs, complicated operations, and limited use cases have made ordinary users 'want to use it but cannot'. Bitlayer's breakthrough logic is to lower the usage threshold through technological optimization, and then activate mass demand through practical scenarios, gradually solving the 'mass application dilemma' of Bitcoin.
Technological optimization directly addresses the core pain points of user experience. To tackle 'high transaction costs', Bitlayer's Rollup architecture compresses the cost of a single Bitcoin transfer from $10-20 on the main chain to below $0.1, even lower than mainstream mobile payment fees; to address 'slow confirmations', its dynamic verification mechanism shortens transaction confirmation time from 10 minutes to 2 seconds, achieving the smoothness of 'scan to pay'; to solve 'operational difficulties', Bitlayer developed a 'one-click switch' function—users can switch to the Bitlayer network directly in familiar tools like MetaMask without downloading a new wallet, with an operation process nearly identical to the Ethereum ecosystem. These optimizations have made the Bitcoin usage experience approach that of a 'daily payment tool' for the first time: during the 2024 Double Eleven shopping festival, the number of transactions on e-commerce platforms supporting Bitlayer payments exceeded 50,000 in a single day, with 70% of users being first-time Bitcoin payers.
Implementing scenarios allows Bitcoin to transform from an 'investment asset' into a 'practical tool'. Bitlayer focuses on high-frequency public demand, promoting Bitcoin's application in three major areas: in the cross-border remittance scenario, its developed 'BitRemit' service supports direct exchange of Bitcoin with 20 fiat currencies, reducing the transfer time from the traditional bank's 3-5 days to 5 minutes, with a fee of only 1/10 of Western Union, becoming the preferred method for Southeast Asian workers to remit money home; in the digital content field, creators can receive Bitcoin tips directly through Bitlayer without platform cuts, and currently over 5000 self-media outlets have accessed this feature; in the sharing economy field, bike-sharing and homestay platforms have begun to support Bitcoin payments, allowing users to complete a ride or overnight stay payment with just 0.001 BTC. These implementations have made Bitcoin not just a number on a screen, but a 'value medium' that can directly address life needs.
The shift in public perception is the deeper driving force behind the breakthrough. Bitlayer launched 'Bitcoin Experience Day' in collaboration with offline merchants, where users can enjoy a 20% discount when spending with Bitcoin; partnered with universities to offer 'Digital Payment Practice Courses', allowing young people to intuitively experience the Bitcoin payment process. Data shows that after scenario penetration and cognitive education, the number of users worldwide who have 'used Bitcoin for payment' exceeded 20 million in 2024, a 150% increase compared to 2023, of which 80% of first-time usage scenarios came from applications supported by Bitlayer. When Bitcoin can be easily used to buy coffee, pay rent, and send remittances, it truly steps out of the 'niche circle' and approaches the original intention of 'global digital cash'—and Bitlayer is the key driver of this transformation.@BitlayerLabs
