Notcoin (NOT) has quickly become one of the most talked-about projects in crypto, transforming from a simple Telegram-based game into a central part of The Open Network (TON) ecosystem. As TON’s flagship token, it boasts an engaged community and strong on-chain presence, with over $220 million distributed to users and 2.8 million holders. Its listing on Binance has further cemented its position, highlighting the growing influence of community-driven crypto projects.

From Telegram Game to Blockchain Success

Notcoin started as a viral play-to-earn game on Telegram, launching its closed beta in November 2023 and going live in January 2024. Players earned NOT tokens by tapping animated coins in chat, a fun and simple mechanic that quickly attracted millions. By March 2024, the game had over 35 million players, with six million daily active users at its peak. Built by the Open Builders community and supported by the TON Foundation, Notcoin leveraged Telegram’s reach to make crypto accessible to a mainstream audience.

Its tap-to-earn model encouraged social engagement: players could earn more by inviting friends or climbing leaderboards, fostering a lively, community-focused ecosystem. This approach laid the groundwork for Notcoin’s evolution into a fully operational cryptocurrency on TON.

Binance Listing Boosts Growth

The May 16, 2024 listing on Binance was a major milestone. NOT surged 600% within 24 hours, with trading volumes hitting $1.2 billion and a market cap of $715 million. Binance integrated NOT into spot, futures, and margin trading, as well as its Learn & Stake program, boosting both liquidity and visibility.

The Launchpool program allocated 3% of NOT’s supply (3.08 billion tokens) for staking, further driving adoption. Binance trading pairs, including NOT/USDT, NOT/BNB, and NOT/BRL, expanded its global reach. Despite canceling the NOT/BTC pair, NOT maintains robust daily trading activity, often exceeding $16 million.

Community Ownership at Its Core

Notcoin stands out for its focus on community ownership: 96% of tokens are held by the community, with $220 million distributed via tap-to-earn, airdrops, and incentives. Of 102.72 billion NOT tokens, 78% went to miners, 9% to the ecosystem fund, 5% to community incentives, and 5% for development. The majority of tokens are on-chain, reflecting widespread adoption and engagement.

Airdrops have been central to loyalty-building, with a mix of on-chain withdrawals, community rewards, and Notcoin vouchers. Large holders continue to accumulate, showing confidence in the project’s long-term potential.

Market Performance and Trends

Since its Binance debut, NOT has experienced typical crypto volatility. After hitting an all-time high of $0.0289 in June 2024, it now trades around $0.002194 with a market cap of $218.2 million and $30.63 million in 24-hour volume. Despite recent declines versus BNB, trading activity remains strong, indicating sustained investor interest.

Technical analysis points to short-term bullish potential, with resistance at $0.0031–$0.0035 and upside targets of $0.0045–$0.0050. A minor token burn in June 2025 slightly reduced circulating supply, adding some complexity to price predictions, but DEX volume exceeding $1 billion underscores liquidity and market traction.

Notcoin’s Evolution into Web3

Notcoin is moving beyond gaming into a full Web3 platform. “Not Games” will integrate social features, game progress, and tradable digital assets like lootboxes, skins, and cards, aiming to create a “Steam for mobile games” within Telegram.

Partnerships through the Triangle Accelerator support Web3 developers on TON, while games like Lost Dogs and Not Pixel let players earn NOT tokens and NFTs. These initiatives connect casual gaming with blockchain, expanding mainstream adoption.

Challenges and Opportunities

Notcoin has faced criticism for unclear early roadmaps and potential inflated player stats. A security incident in 2025 involving 3 billion NOT highlighted broader crypto risks but did not disrupt operations.

Still, transparency, open-source code, and backing from TON Labs and the TON Foundation support credibility. Organic growth to 35 million users without paid promotions shows strong community trust. Future exchange listings could further enhance liquidity.

Why Notcoin Matters

Notcoin illustrates the power of community in crypto innovation. With 96% of tokens in community hands and $1 billion+ DEX volume, it empowers users while pioneering accessible, gamified Web3 experiences. Its Binance integration and ongoing developments position it for continued growth, though volatility remains a factor.

#Notcoin @The Notcoin Official $NOT