BTCC, a leading cryptocurrency exchange, has announced Memphis Grizzlies star Jaren Jackson Jr. as its global brand ambassador. This partnership signifies the growing intersection of sports and the digital asset world. As part of the collaboration, BTCC will host a major trading competition, offering participants the chance to win Jaren Jackson Jr.'s autographed merchandise and substantial prize money. BTCC highlighted that Jaren Jackson Jr.'s dedication and winning attitude mirror the core principles they've cultivated over the past 14 years. The exchange also plans to feature Jackson in its futures trading and copy trading educational content. Jaren Jackson Jr., the 2023 NBA Defensive Player of the Year and a two-time NBA All-Star, brings significant star power to the partnership. His average of 18.5 points across 407 career games demonstrates his consistent performance and makes him a relevant ambassador for BTCC. This collaboration aims to increase brand awareness for BTCC and reach a broader audience within the sports community. ```