$TREE Bithumb launches the TREE/KRW trading pair, the first local listing for TreeHouse (TREE) in South Korea, enhancing accessibility and liquidity for Korean investors.

- TREE, an ERC-20 token for blockchain governance and DeFi, reflects the growing institutional/retail interest in utility-focused crypto projects.

- Direct KRW trading simplifies transactions and reduces costs, aligning with the preferences of Korean traders for fiat-based cryptocurrency exchanges.

- Dual listing on Bithumb and Coinbase (August 2025) increases TREE's global visibility, although success depends on market sentiment and the token's utility.