$TREE TREE Token Launch Attracts Market Attention

On July 29, 2025, the native token TREE of the DeFi data analysis platform Treehouse was launched on exchanges such as Binance and Coinbase, with an opening price of $0.72. However, it quickly plummeted to $0.53, with a cumulative decline of over 50% in three days. Market analysis indicates that this sharp drop is closely related to two main factors:

1. Airdrop Selling Pressure: The Binance Alpha airdrop released 1 million TREE tokens, and early holders concentrated on cashing out, leading to liquidity pressure, with a 200% surge in 24-hour trading volume to $375 million;

2. Circulation Limitations: Currently, only 18.6% of the tokens (186 million) are in circulation, with the team and institutional locked portions accounting for 35%, raising concerns about the continuous selling pressure from future unlocks.

Despite the severe short-term fluctuations, some institutions still view the innovations of the Treehouse protocol in the DeFi fixed income sector (such as tAssets and DOR interest rate mechanisms) positively, with its $400 million FDV valuation indicating long-term potential. Analysts warn to be cautious of the critical support level at $0.30, as a breach may lead to further declines.