#CreatorPad
Binance launched CreatorPad on July 17, 2025 as a new monetization feature on its social platform, Binance Square, which hosts over 35 million monthly active users across more than 30 languages . CreatorPad adopts a task-based campaign model, where crypto content creators complete actions like posting relevant content, using designated hashtags, and engaging with blockchain projects . These actions are tracked in real time, and creators are ranked on a Mindshare Leaderboard, which prioritizes thoughtful, relevant, and consistent contributions over volume . This approach discourages spam and low-effort posts, encouraging more meaningful engagement . For blockchain projects, CreatorPad offers the opportunity to create custom campaigns, identify top-performing creators, and grow communities through creator-driven outreach.