🍏Apple’s recent announcements about ramping up U.S. manufacturing are a big deal, but let’s break it down with a clear head.

🍏🍏 They’re committing to produce 19 billion chips across 24 factories in 12 states, source rare-earth magnets exclusively from MP Materials in the U.S., and use Kentucky-made cover glass from Corning for every new iPhone and Apple Watch sold globally.

🍏🍏This is part of a broader $600 billion investment over four years, including a new $100 billion pledge to expand their U.S. supply chain, as announced with Trump at the White House.

🍏 The push aligns with Trump’s tariff threats, which include a 100% levy on foreign chips, though companies like Apple, committing to domestic production, are exempt.

🍏The rare-earth magnet deal with MP Materials, valued at $500 million, involves building a recycling facility in California and expanding production in Texas, using 100% recycled materials for magnets in Apple devices.

🍏This move reduces reliance on China, which controls most global rare-earth processing, especially after export curbs in 2025.

🍏The Kentucky glass production, backed by a $2.5 billion investment with Corning, marks a first for Apple’s global supply chain.

🍏These steps are strategic, driven by geopolitical pressures and tariff risks, though full iPhone assembly in the U.S. remains impractical due to labor costs and supply chain complexity.

🍏As for Trump’s “I did that” moment, his administration’s tariff policies and pressure on tech giants to onshore manufacturing likely influenced Apple’s decisions.

🍏He’s nodding because it fits his narrative of boosting U.S. jobs and industry, though analysts note some of these investments were already in motion.

🍏 Apple’s navigating a tightrope—balancing costs, supply chain stability, and political optics.

Tim Cook’s proximity to Trump helps, but tariffs are still expected to cost Apple $1.1 billion this quarter.

🔴His tone captures the excitement, but it’s worth noting the sentiment is mixed—#Apple $BTC