#BinanceHODLerTree $BTC Binance successfully launched Treehouse (TREE) as the 29th project in its HODLer Airdrops program, with the token listing on July 29, 2025, at 14:00 UTC. The exchange distributed 12.5 million TREE tokens (1.25% of total supply) to users who held BNB in Simple Earn or On-Chain Yields products between July 10-13, 2025.

TREE launched with five trading pairs: TREE/USDT, TREE/USDC, TREE/BNB, TREE/FDUSD, and TREE/TRY, carrying a "Seed" classification tag. The token represents a decentralized fixed income layer and has been integrated across multiple Binance services including Simple Earn, Buy Crypto, Binance Convert, Margin, and Futures.

This airdrop follows Binance's strategy of rewarding long-term BNB holders while introducing new DeFi projects to its ecosystem, with eligible users receiving tokens in their spot wallets one hour before trading commenced