The ancestor of Bitcoin reserve strategy, MicroStrategy, has purchased an additional 21,021 bitcoins, increasing its holdings to 628,791 bitcoins, with an average cost of $73,277. Based on today's Bitcoin price of $118,000, unrealized profits reach up to $28.1 billion. MicroStrategy will announce its second-quarter earnings report after U.S. stock market closes on 7/31, and is expected to record $14.05 billion in quarterly unrealized gains; will there be an opportunity to drive its long-dormant stock price?

STRC preferred stock is very popular, with all raised funds being used to buy Bitcoin.

After issuing 28,011,111 shares of STRC preferred stock, Strategy immediately invested the proceeds into Bitcoin. It acquired 21,021 bitcoins for approximately $2.46 billion, with an average purchase price of $117,256. As of July 29, 2025, Strategy holds 628,791 bitcoins, with an average cost of $73,277 per bitcoin.

STRC will officially list on Nasdaq on 7/30, with an issuance price of $90, allowing investors to purchase this new floating-rate preferred stock in the open market.

(MicroStrategy STRC IPO scale far exceeds Circle, only buying 10,000 bitcoins in July, MSTR's flywheel not moving?)

MicroStrategy accelerates Bitcoin purchases, with unrealized profits reaching $28.1 billion.

However, MSTR dropped over 2% yesterday to $394.66, and mNAV has declined to 1.7, indicating that the flywheel effect of Bitcoin seems to be under pressure.

MicroStrategy will announce its second-quarter earnings report after U.S. stock market closes on 7/31, seemingly aiming to dispel recent claims of slowing Bitcoin purchases by adding 20,000 bitcoins. Its holding of 628,791 bitcoins firmly secures its position as the top public company holder, while the second place, MARA Holdings, only holds 50,000 bitcoins. MicroStrategy's early purchases have also kept its cost low at $73,277, and with today's Bitcoin price at $118,000, unrealized profits reach as high as $28.1 billion.

Due to the rebound in Bitcoin prices and recent accounting changes, Strategy is expected to record $14.05 billion in unrealized gains on its balance sheet in the second quarter. This will benefit Strategy's inclusion in the S&P 500 index next season, and whether there will be opportunities to drive its long-dormant stock price is also worth noting.

This article discusses MicroStrategy's pre-earnings report rush to buy Bitcoin, holding over 620,000 coins, with unrealized gains reaching $28.1 billion, first appearing in Chain News ABMedia.