Why Most Americans Still Avoid Crypto (Despite the Hype)
Crypto may be growing, but most Americans aren’t buying in.
Only 14% of U.S. adults own digital assets like Bitcoin or Ethereum. While that’s up from 2021, widespread adoption still lags—mostly due to risk concerns. Over half see crypto as very risky, and many still find it too complex to trust.
👨💼 Who’s buying?
Young men under 50 and high-income, college-educated individuals are leading the charge—25% of them hold crypto. In contrast, less than 10% of women report any ownership.
💡 Familiar term, fuzzy concept
Almost everyone’s heard of crypto, but just 35% say they truly understand it. Scams, volatility, and lack of regulation continue to scare people off.
📉 Future outlook?
Only 4% plan to invest soon. Unless regulations bring confidence or tech becomes simpler, most Americans will stay on the sidelines.