Techub News reports that Coinbase has announced a comprehensive rebranding and technical overhaul of its Base ecosystem, introducing a new set of consumer and developer tools. Its ecosystem applications will collectively be referred to as Base App, which aims to be a Web3 native alternative that combines trading, payments, social networking, messaging, and mini-apps in a decentralized environment; the rebranding of Base also includes performance upgrades to L2; its public chain Base has been renamed Base Chain, and the block time has been reduced from 2 seconds to 200 milliseconds; Coinbase has also launched Base Account and Base Pay to enhance its product suite.