WALMART LAUNCHES PUDGY PENGUINS TOYS INSPIRED BY NFTs
Walmart has introduced a collection of toys inspired by Pudgy Penguins NFTs in its U.S. stores, one of the most popular and valuable non-fungible token collections. The Pudgy Toys are now available at over 2,000 Walmart locations across the United States, representing an innovative bridge between the digital world of NFTs and the physical world of traditional toys.
The toy line is priced between $2.99 and $11.97 and features a unique technological element: each toy includes a QR code that unlocks NFT content and exclusive customizations within the online game Pudgy World, built on the zkSync Era blockchain.
The success has been extraordinary, with sales surpassing $10 million, prompting Walmart to expand the collaboration by adding 1,100 new locations. This partnership marks a historic moment for the mainstream adoption of Web3 technology, demonstrating how NFTs can evolve beyond the purely digital sphere to create tangible experiences accessible to a broader audience.