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It seems you meant "Binance HODLer" or are referring to the Binance HODLer Airdrops program. Here's a concise overview based on available information:
The Binance HODLer Airdrops program rewards users who hold BNB (Binance Coin) in Binance's Simple Earn products (Flexible or Locked). Participants receive airdropped tokens from small to medium-sized projects with strong fundamentals, large circulating supplies, and organic communities that are soon to be listed on Binance.
Key Details:
Eligibility: Users must subscribe BNB to Simple Earn products and complete KYC (account verification). Eligibility also depends on the user's country or region.
Process: Binance takes multiple hourly snapshots of user BNB balances to calculate average holdings. Rewards are based on historical snapshots taken at random periods and distributed to users' Spot Wallets within 24 hours after an airdrop announcement.
Recent Example: The Movement (MOVE) airdrop, announced on December 9, 2024, distributed tokens to users who held BNB in Simple Earn from December 2 to December 5, 2024. MOVE listed on Binance with trading pairs like MOVE/BTC and MOVE/USDT.
Benefits: Holding BNB in Simple Earn also qualifies users for other perks like Launchpool, Megadrop, and VIP benefits, but BNB used as collateral for Binance Loans is not eligible.
Market Impact: The Binance HODLer Airdrops market cap was reported at $3.25 billion, with a 22.8% change in 24 hours as of June 16, 2025, covering projects like Pudgy Penguins, KAITO, and Movement.
Note: The term "HODL" originates from a 2013 Bitcoin forum post, meaning "Hold On for Dear Life," encouraging holding assets despite market volatility. Itโs also the name of a token (HODL) on the Binance Smart Chain, but this is separate from the airdrop program and not currently listed on Binance for trading.