On July 11, 2025, the Chief Investment Officer of Bitwise Asset Management, Matt Hougan, stated that the price of Bitcoin could reach $200,000 by the end of the year. This ambitious forecast is based on the rising institutional demand, particularly through spot Bitcoin ETFs, which attracted $36.73 billion in 2025, and the potential establishment of a strategic crypto reserve in the U.S. Hougan emphasizes that a favorable macroeconomic situation, the Federal Reserve's rate cuts, and support for cryptocurrencies from the Trump administration create ideal conditions for growth.

The current price $BTC fluctuates around $110,000–$115,000. Bitwise analysts believe that growth could accelerate due to global interest in Bitcoin and limited issuance. Hougan also suggests that by 2029, the price could reach $1 million if Bitcoin surpasses the market capitalization of gold.

Hougan's forecast is supported by other experts, including Standard Chartered and Bernstein, who also expect $200,000 by the end of 2025, calling it conservative. However, market volatility and regulatory risks remain challenges.

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