Metaplanet (Tokyo Stock Exchange: 3350 / OTCQX: MTPLF), a publicly listed bitcoin treasury company based in Japan, has announced its aggressive strategy to acquire as much bitcoin as possible in a bid to leverage its holdings for purchasing cash-generating businesses.
CEO Simon Gerovich described the current market as a “bitcoin gold rush,” aiming to increase the company’s stockpile from 15,555 bitcoin to over 210,000 by the end of 2027, which would represent about 1% of all bitcoin ever created. Gerovich emphasized the importance of reaching “escape velocity” in bitcoin accumulation to make it difficult for competitors to catch up, with plans to eventually use bitcoin as collateral for financing from banks to acquire profitable businesses. Despite the criticism of bitcoin treasury companies, Gerovich remains committed to his strategy, asserting that new valuation methods are necessary to assess their potential. Metaplanet’s shares have surged over 345% this year, reflecting investor confidence in its pivot to a bitcoin treasury model.
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