🇦🇪 Emirates signs deal with (Crypto/com) for payments integration.
Emirates has signed a Memorandum of Understanding (MoU) with (Crypto/com) to integrate cryptocurrency payments into its systems. This partnership aims to provide customers with more flexibility and choice in how they transact with Emirates, aligning with Dubai's vision to be at the forefront of financial innovation.
Key Highlights:
Partnership Details: The MoU was signed by Adnan Kazim, Emirates' Deputy President and Chief Commercial Officer, and Mohammed Al Hakim, President of (Crypto/com) UAE operations.
Implementation Timeline: The integration of (Crypto/com) Pay is expected to take effect next year, with promotional activities starting soon to educate customers and drive adoption.
Payment Processing: Crypto payments from customers will be converted instantly to fiat (AED) using realtime exchange rates at the point of transaction, ensuring compliance and minimal FX exposure.
Dubai's Crypto Ambition: This partnership is part of Dubai's broader push to become a global hub for blockchain and digital asset innovation, with several industries already opening doors to cryptocurrency payments.
Benefits for Emirates and Customers:
Increased Flexibility: Customers will have more options for paying for flights and services.
Tapping into Younger Demographics: The partnership aligns with Dubai's push to embrace futureready technologies and appeal to younger, techsavvy travelers.
Enhanced Customer Experience: The integration aims to provide a seamless payment experience for customers.