The Smarter Web Company has raised over £10.3 million through a new share subscription round. The company issued 3,182,013 new shares at £3.25 each, matching the closing bid price from July 8. The announcement came via regulatory filing on July 9, confirming that admission of the new shares will take effect around July 14.
This move strengthens Smarter Web’s treasury, which has become increasingly Bitcoin-heavy. The company recently hit the milestone of holding 1,000 BTC. CEO Andrew Webley celebrated the moment during the Bitcoin Treasuries Digital Conference, hinting at more strategic developments ahead.
Capital Raise Comes Amid Growing BTC Exposure
The subscription raised £10,341,542.25 before expenses. All shares issued will be fully paid and carry equal rights. Smarter Web emphasized that existing shareholders will see a dilution of around 5.46%, though this is offset by proceeds and increased liquidity.
These shares will be listed on the Aquis Stock Exchange Growth Market. The move supports the company’s broader growth plans, both organically and through acquisitions. In recent years, the firm has shifted its focus toward incorporating Bitcoin into its treasury and payment systems.
Directors’ Holdings Slightly Diluted Post-Raise
The latest funding round caused minor dilution for key stakeholders. Andrew Webley and his family now hold 10.69% of the company, down from 11.31%. Tyler Evans and Sean Wade’s holdings remain largely unchanged, while Mario Visconti’s share sits at 0.37%.
Despite the dilution, management retains a strong presence in the company’s capital structure. The team has stated that all placements respect previous pricing floors and were structured to maintain fairness to existing shareholders.
A Bitcoin-Centric Business Model Gains Traction
Smarter Web offers services in web design, development, and marketing. But since 2023, it has added a bold twist, accepting Bitcoin payments and converting reserves into BTC. This strategic pivot supports its belief that Bitcoin is the future of finance.
In April, the company unveiled a “10-Year Plan” outlining its Bitcoin treasury strategy. It uses BTC Yield as a key metric, tracking Bitcoin holdings per share. The goal? Increase long-term shareholder value by acquiring Bitcoin at smart intervals.
Smarter Web isn’t shy about the risks either. It has issued warnings about Bitcoin volatility, regulation gaps, and liquidity concerns. Still, it believes Bitcoin is a superior store of value. And its shareholder base seems aligned with that view.
Strategic Vision: Scaling With Acquisitions and BTC Reserves
The £10.3 million raise gives Smarter Web fresh capital to expand. Management plans to pursue strategic acquisitions and grow its recurring revenue streams. It will also continue building out its crypto treasury.
While regulators remain skeptical of corporate crypto exposure, Smarter Web positions itself as a pioneer. Its recent moves show that it’s not just chasing hype. It’s methodically embedding Bitcoin into its financial DNA.
In Webley’s own words, it’s been a special week. The capital raise, BTC milestone, and digital conference appearance all mark a turning point. Smarter Web is betting big on Bitcoin, and it just added £10.3 million to double down.
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