according to the website - By crypto.news
Murano Hotel, whose shares are listed on the Nasdaq, is moving to add Bitcoin to its balance sheet, joining the global trend of companies gradually transitioning to BTC. The company is also considering accepting payments in BTC.
According to a recent press release, the Mexican real estate and hotel chain has already made an initial purchase of 21 BTC prior to the announcement. At the time of publication, the company's assets in BTC (BTC) are valued at $2.27 million.
To implement this new strategy, the firm plans to enter into a standby stock purchase agreement for up to $500 million with Yorkville. The majority of the funds raised from the stock sale will primarily be used to replenish BTC reserves for its treasury.
The company also stated that it is considering and exploring operational initiatives, including accepting BTC payments and deploying BTC reward programs in the future, especially in relation to its hotel operations.
Additionally, the company, whose shares are listed on the Nasdaq, also plans to conduct sales and leaseback transactions to 'unlock' the funds needed for the long-term goal of accumulating bitcoins. The company stated that it will not abandon its real estate and hospitality management strategy but will instead use both strategies alongside its BTC strategy.
Murano's business model is similar to that of Metaplanet, the largest corporate holder of BTC in Asia. Metaplanet started as a Tokyo hotel management firm but is now mainly known for its Bitcoin-focused operations.
In fact, Metaplanet still owns and operates a hotel in Tokyo, which it plans to reopen under the name 'The Bitcoin Hotel'. According to the company's 'manifesto', the hotel will be open to the public by the first quarter of 2026.
Among its capital raising strategies, Murano plans to prioritize real estate development to enhance capital efficiency, unlock balance sheet liquidity, and generate increased returns for the company's shareholders.
One of the mentioned real estate development projects includes residential condominiums planned for the next phase of the current project of Grand Island Cancun.
Murano's Chairman and CEO Elias Sakal stated that the new Bitcoin treasury strategy will complement the company's core business model built on the real estate and hospitality sectors. He hopes that the adoption of investments in BTC will enhance the company's asset value.
"We view Bitcoin as a transformative asset that not only offers long-term growth potential but also strengthens our balance sheet against inflation and systemic risk," said Sakal.
Earlier this month, Murano joined an alliance of companies led by BTC Inc and Michael Saylor called 'Bitcoin for Corporations'. The goal of the alliance is to stimulate corporate adoption of Bitcoin among its members led by the largest corporate holder of BTC in the world.
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