Grant Cardone's Cardone Capital plans to raise $300M in Bitcoin, combining real estate and crypto for a hybrid investment strategy.

Grant Cardone, a real estate investor and entrepreneur, is taking his business strategy to the next level by adopting Bitcoin. Cardone Capital, his investment firm, has announced plans to acquire another $300 million worth of bitcoins.

Cardone Capital’s Growing Bitcoin Strategy

The company, Cardone Capital, with $5 billion in assets under management, runs a variety of real estate ventures. By combining real estate investing with bitcoin, Cardone aims to create a hybrid strategy that appeals to a broader group of investors.

The company already owns over 14,200 rental units and 500,000 square feet of office space. Now, it’s expanding into the digital currency space.

Grant Cardone announced that his company plans to buy another 3,000 bitcoins, further strengthening his crypto holdings. As of now, Cardone Capital's bitcoin holdings are worth more than $100 million, with the current price of bitcoin around $102,000. If the firm executes its purchase plan successfully, its total bitcoin holdings could exceed $400 million by the end of the year.

10X Miami River Bitcoin Fund

In addition to buying bitcoin, Cardone Capital launched the 10X Miami River Bitcoin Fund last month. This fund represents a dual asset strategy that combines a multi-family real estate property with Bitcoin. The fund has already acquired a 346-unit property on the Miami River in Florida, along with $15 million worth of bitcoins.

The fund aims to convert a portion of the rental income from the property into Bitcoin, creating a self-sustaining cycle of real estate and crypto investment.

The move marks the company's fourth fund designed to combine traditional real estate with digital currencies.

According to Grant Cardone, the idea to launch the fund stemmed from a suggestion from his brother, who came up with the idea of ​​converting rental income into bitcoin. Cardone noted that if he had followed this approach in the past, he could have turned $160 million into $3 billion.

Institutional Investors Embracing BTC

Cardon Capital’s decision fits into a larger trend in the institutional space where larger companies are more likely to use Bitcoin. Companies like MicroStrategy, Tesla, and Galaxy Digital are other leading companies that have made major Bitcoin investments.

One example is MicroStrategy Holdings, which holds over 592,000 Bitcoin, worth over $60 billion. Electric car company, Tesla has around 11,500 Bitcoin in its portfolio, with Galaxy Digital potentially holding 12,800 BTC.

These companies, as well as Cardone Capital, make up an increasingly broad range of institutional investors who see Bitcoin as more than just a store of value that can be added to existing investment portfolios.

The founder of the strategy, Michael Siler, is confident in his predictions about the future price of Bitcoin.

According to Saylor, Bitcoin could reach $21 million per coin in 21 years. He points out that this rise will not be smooth but will be characterized by a lot of volatility.

His prediction adds to already-emerging optimism about bitcoin as an investment vehicle, particularly among institutional investors who have continued to accumulate the digital currency despite market volatility.

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