New developments in Bitcoin: When a medical device company starts hoarding coins, is it a trend or a risky gamble?
Today, let’s discuss big news: the American medical device company Semler Scientific, which you might not have heard of, has suddenly appointed a 'Bitcoin Strategy Director' and announced plans to hold a total of 105,000 Bitcoins by the end of 2027! At current prices, that's worth over 6 billion USD. What does this mean? A traditional company making a direct leap from medical devices to cryptocurrency is somewhat akin to a company selling crutches suddenly starting to mine — a big step, but with significant ambition.

Speaking of companies hoarding Bitcoin, everyone must think of MicroStrategy, the data company. They started buying Bitcoin aggressively in 2020 and now hold over 200,000 coins. I remember during the bull market in 2021, MicroStrategy's stock price soared along with Bitcoin, and founder Michael Saylor became a 'crypto veteran', often making calls on Twitter. What happened next? When Bitcoin crashed, they also took a hit, and the stock price halved, but Saylor held on, claiming it was for 'long-term value'. Looking back, MicroStrategy's persistence indeed injected confidence into the market, encouraging more institutions to enter.
Now Semler Scientific's move is somewhat similar to MicroStrategy — but more aggressive. Their goal of holding 105,000 Bitcoins by 2027 means they need to buy nearly 35,000 coins each year. This isn't small potatoes! I analyze that there’s a deeper meaning behind this: First, the company might want to learn from MicroStrategy and transform, treating Bitcoin as an 'enterprise asset' to hedge against dollar depreciation; second, appointing a dedicated director shows they are professionalizing their operations, unlike Tesla, which has been criticized for being 'unprofessional' after buying Bitcoin in 2021, selling it after the crash, and hurting investors. In my personal view: Semler's plan carries significant risks — Bitcoin is highly volatile, and if a black swan event occurs, the company's market value could be dragged down, but in the long run, it's a good thing. Why? Because it proves that Bitcoin is no longer a 'fringe investment' but a legitimate investment tool. With more large companies entering, the bull market in 2025 may be more stable, and the coin prices could reach new highs. As an analyst, I must say: don't just look at the excitement; the key is execution — whether Semler can survive the bear market will become a new case study in the crypto space.
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