#MetaplanetBTCPurchase 🚀 Metaplanet: the "Japanese MicroStrategy" that is betting big on Bitcoin
✅ Origin and Transformation
It started as Red Planet Japan, a real estate developer. The pandemic devastated its business, which led them to pivot to a safer place for their treasury: Bitcoin.
Since 2024, they have been following a strategy similar to that of MicroStrategy, focused on accumulating BTC and transforming into a "Bitcoin treasury" company.
📈 BTC Accumulation
By early 2025, they reached nearly 3,350 BTC, with recent purchases worth tens of millions of dollars in various lots of +150 BTC or +319 BTC.
They are positioned among the top 10–15 corporate holders of BTC worldwide.
🏦 Strategic Financing
They issued interest-free bonds (e.g., ¥2 billion, ~US$13 M) to finance BTC purchases.
They then created a subsidiary in Florida —Metaplanet Treasury Corp.— with a potential capitalization of up to US$250 M, seeking to attract institutional investment in the U.S.
📊 Results and Goals
The stock skyrocketed 3,500% in the last year, approaching values of €37 per share.
Clear goals: 10,000 BTC by the end of 2025 and 21,000 BTC by 2026.
⚠️ Risks and Considerations
The volatility of Bitcoin implies high levels of risk, especially if we enter a bear market: borrowing against BTC can complicate liquidity.
Their strategy is closely tied to the regulatory environment in Japan, which recently reduced taxes on crypto and facilitated ETFs.