The BNB Chain keeps getting stronger. It keeps establishing itself as a leading Layer 1 blockchain.

And it finished the week with not just the usual (and very welcome) increase in user activity, but also—incredible to report in a bear market—an increase in its overall market capitalization. That last part could have something to do with BNB Chain lately being the first to launch what could turn out to be crypto’s next big thing: a full-fledged decentralized order book for trading.

BNB Chain Adds $3.4B in Market Cap as On-Chain Metrics Break Out

This week, BNB Chain’s market capitalization increased by $3.4 billion, or 2%, as altcoins generally moved up while Bitcoin traded within 2% of its previous all-time high. Traders were more bullish off the back of recent CPI data, however, with the latest reading coming in slightly better than expected. A continuation of the altcoin rally toward a broadly-recovered crypto market appeared much more likely.

The total value locked (TVL) on the BNB Chain also saw a healthy 4.1% increase over the week, with a strong participation in decentralized financial (DeFi) protocols. Meanwhile, the BNB gas token was steady, slipping just 0.4%. That 0.4% dip is a sign of price consolidation rather than weakness.

There was a marked drop in the high prices being charged for smart contracts, which in turn led to a sharp uptick in the contracting activity happening on the blockchain. That was a welcome sign. In addition, we saw that not just the number of contracts but also the number of users participating in those contracts grew significantly across the ecosystem—saving the day for BNB after a pretty rough close to the second quarter.

New Products and Protocols Ignite Ecosystem Activity

A few much-lauded initiatives within the BNB Chain ecosystem gave it an even bigger boost this week. The biggest of these was probably the introduction of the BNB Hack on June 5. The startup initiative, which may or may not be a play on the word ‘hack’ (as in achieve something using programming), apparently is focused on use cases that haven’t reached their full potential, and are mostly 1s and 0s: artificial intelligence (AI), decentralized science (DeSci), decentralized infrastructure (DePIN), and something called DeSoc (decentralized social media). This, along with the close bond that BNB Chain has been nurturing with developers worldwide, seems to promise the BNB Chain a future lit up by the light of these not-too-distant technologies.

On June 11, the Binance Wallet rolled out the “Alpha Earn Hub,” a new platform where early liquidity providers can earn high annual percentage returns (APRs). This launch was part of a record week for us, where we hit $12.5 billion in volume, and it was a reminder that there’s a lot of demand from users for yield opportunities in the BNB ecosystem.

These developments are part of BNB Chain’s wider efforts to draw builders, users, and liquidity in a cutthroat Layer 1 field. With its high throughput, low fees, and now a burgeoning incentive program for developers, BNB Chain aims to establish itself as the go-to place for the next wave of blockchain apps.

Ecosystem Expansion Heats Up with Listings and Real-World Access

The ecosystem’s bullish trajectory also received a boost from PancakeSwap’s native token, CAKE, which was added to Coinbase’s listing roadmap. A U.S. listing would mark a major milestone for one of BNB Chain’s flagship DEX platforms. CAKE has seen over $228 billion in 30-day DEX volume, further underscoring the protocol’s dominance in the DeFi space and its growing global relevance.

At the same time, BNB Chain is launching a new initiative, the “Builder Bunker,” in New York City. This allows Web3 and AI founders to find a place—at least for the foreseeable future—to work alongside BNB Chain itself, in what is an already co-working space, with plans for events, and where MVBs can find refuge if they need to. The BNB startup ecosystem now has a place to work in New York City. A report from CoinDesk states that BNB Chain intends to continue working with founders in real-world spaces, among other indications that the startup accelerator ecosystem is operating in the real world.

This work demonstrates the wider commitment that BNB Chain has to creating a robust and friendly environment for builders that goes well beyond digital infrastructure. It consists of three pillars: product innovation, developer engagement, and ecosystem investment. Together, those elements lay the groundwork for long-term growth.

Conclusion

The performance of BNB Chain this week is a clear sign of the strength of its user base, the maturity of its DeFi protocols, and the team’s proactive approach to ecosystem development. It has broken on-chain volume records and, next week, will support the next generation of Web3 projects by serving as a real-world hub for those projects through token listings. Is BNB Chain Layer 1’s next big thing?

This past week saw several major developments for BNB Chain, both in terms of its infrastructure and its ecosystem.

With the macro backdrop remaining favorable and the altcoin market gaining traction, there’s every indication that BNB Chain is poised for sustained, positive momentum in the weeks ahead.

Disclosure: This is not trading or investment advice. Always do your research before buying any cryptocurrency or investing in any services.

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