$BTC

✅ Mainstream Adoption: Increased Possibility

1. Strong Political Brand Effect: Trump, as a highly talked-about political figure, has a large and loyal supporter base. If he promotes Bitcoin through media platforms, he may attract a significant number of middle-aged and older Americans to engage with and hold Bitcoin for the first time—this is a demographic that the traditional crypto community struggles to reach.

2. Easier Access to ETF Products: If the Truth Social Bitcoin ETF application is approved, it will open new doors for U.S. stock investors, providing “Bitcoin exposure” without the need to hold the currency directly, similar to products from BlackRock and Fidelity, which can significantly lower the barriers to entry.

3. Establishment of Bitcoin as a “Political Asset”: This move further solidifies Bitcoin's positioning as a “sovereign countermeasure” in certain political and business circles, potentially attracting more conservative foundations and institutions to enter the market.

⚠️ Political Risks: Rising Concurrently

1. Is Bitcoin Being Politically Hijacked?: If Bitcoin becomes too closely tied to a particular political faction (such as Trump), the opposing side (for example, Biden or the Democratic Party) may increase regulation and suppression, viewing it as a financial weapon against political opponents.

2. Highly Volatile Media Company Structure: Trump's media company itself is a highly controversial entity. If scandals or financial issues arise in the future, its image as a “Bitcoin treasury” could undermine overall confidence in the crypto market.

3. Regulatory and Compliance Risks Intensifying: The approval or disapproval by the SEC is inherently contentious; if there is a change in administration in the future, these approvals may face re-examination.

🎯 Overall Assessment:

The Bitcoin strategy of Trump’s media will strengthen market enthusiasm and mainstream exposure in the short term, but it also significantly increases the political sensitivity of the crypto market and the risk of “policy hijacking.” This presents a double-edged sword for long-term development—while it may accelerate adoption, it could also subject it to more regulation and political struggles.