This hashtag refers to the Bitcoin Treasury initiative recently launched by the Trump Media & Technology Group, an ambitious plan that received regulatory approval in June 2025.

On June 13, 2025, the U.S. Securities and Exchange Commission (SEC) announced the registration of TMTG under category S-3, allowing it to raise up to $2.3 billion through equity and convertible debt to purchase Bitcoin for its balance sheet.

By the end of the first quarter of 2025, TMTG already held $759 million in cash and short-term investments, making it, along with this new increase, one of the largest publicly traded Bitcoin treasury funds.

The company also applied to launch a spot Bitcoin exchange-traded fund, aiming to provide investment opportunities in Bitcoin directly through its financial product line, TruthFi.