#SaylorBTCPurchase

It’s one of crypto’s hottest trends: publicly traded companies buying bitcoin and then buying even more.

President Donald Trump’s media company just announced a plan to raise $2.5 billion to buy bitcoin, joining a growing number of so-called “bitcoin treasury companies” as the world’s most popular cryptocurrency hits all-time highs.

The companies buy bitcoin for different reasons: Some hold it as a hedge against inflation or to signal support for the cryptocurrency industry, while some firms have made using debt and stock sales to buy bitcoin their primary business strategy.