Treasure Global announces a digital asset treasury strategy worth $100 million for investments in Bitcoin and Ethereum first appeared on Coinpedia Fintech News.

Treasure Global Inc. (NASDAQ: TGL), an American technology company focused on developing products for consumer analytics, announced the launch of a $100 million digital asset treasury strategy. The company intends to leverage the growing adoption of digital assets, led by Bitcoin (BTC) and Ethereum (ETH), to hedge against macroeconomic uncertainty.

According to the announcement, the digital asset treasury strategy was supported by two sources of capital. Of which $50 million came from existing equity financing agreements, and the remainder through new institutional commitments. In addition to purchasing BTC and ETH to manage its treasury, Treasure Global will also add regulated stablecoins.

This treasury strategy is a deliberate step in aligning our capital allocation with scalability utility.

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