Donald Trump’s private ventures and public companies are making significant moves into Bitcoin—from personal crypto earnings to major corporate wallets. In his family-backed firm World Liberty Financial, Trump holds 15.75 billion governance tokens and reportedly made around $57 million in 2024 from token sales, stablecoin efforts, memecoins, and a Bitcoin-mining start-up—boosting his crypto-linked net worth to approximately $1.7 billion . Meanwhile, as President, he issued a March 6 executive order creating a Strategic Bitcoin Reserve of forfeited BTC assets (estimated at ~200,000 BTC) and a broader digital-asset stockpile . This clearly signals an unprecedented push to position cryptocurrency—particularly Bitcoin—as a U.S. national reserve asset.
On the corporate side, Trump Media & Technology Group (TMTG)—which owns Truth Social and is controlled by the Trump family—has initiated one of the largest Bitcoin treasury deals by a public company. After raising $2.3–2.5 billion via equity and debt from roughly 50 institutional investors in late May, the SEC approved the related S‑3 registration on June 13, 2025, enabling TMTG to hold Bitcoin on its balance sheet alongside $759 million in cash equivalents . TMTG plan also includes a spot Bitcoin ETF and potential utility token usage across its platforms—an expansion reflecting both ideological support for crypto and strategic efforts at diversification.