#ElonMusk.
*On Perseverance and Determination*
- "When something is important enough, you do it even if the odds are not in your favor."
- "Persistence is very important. You should not give up unless you are forced to give up."
- "Never give up. I'd have to be dead or completely incapacitated."
*On Innovation and Risk-Taking*
- "Some people don't like change, but you need to embrace change if the alternative is disaster."
- "Take risks now. Do something bold. You won't regret it."
- "If something's important enough, you should try. Even if the probable outcome is failure."
*On Learning and Self-Improvement*
- "I think people can choose to be not ordinary. You know, they can choose to not necessarily conform to the conventions that were taught to them by their parents."
- "Constantly think about how you could be doing things better and questioning yourself."
- "View knowledge as a semantic tree - make sure you understand the fundamental principles before getting into details."
*On Passion and Purpose*
- "People should pursue what they're passionate about. That will make them happier than pretty much anything else."
- "My motivation for all my companies has been to be involved in something that I thought would have a significant impact on the world."
- "You have to have a lot of passion for what you're doing. Otherwise, it's hard to justify the time you spend on it."
*On Failure and Learning from Mistakes*
- "I think we learn more from failure than we do from success."
- "Always take the position that you are to some degree wrong, and your goal is to be less wrong over time."
- "It's OK to have your eggs in one basket as long as you control what happens to that basket".¹ ²