#BinancePizza

In 2024, a viral Binance campaign reimagined Bitcoin Pizza Day. Users worldwide traded 0.1 BNB for mystery pizza vouchers, redeemable at local pizzerias. But the twist? Each order triggered a smart contract, randomly airdropping crypto rewards—from NFTs to BUSD—to buyers. A student in Lagos funded her tuition with a lucky slice; a chef in Buenos Aires embraced crypto after selling 101 pies. Memes dubbed it “DeFi Deliciousness.” Binance CEO CZ tweeted, “Food meets blockchain—this is utility!” The campaign trended, blending hunger with hodling. Now, #BinancePizza represents how crypto flavors real life: unexpected, inclusive, and always satisfying.