Jamie Dimon, CEO of JP Morgan – who has sharply criticized Bitcoin in the past, has just made waves by stating that the bank will allow customers to buy Bitcoin, though not directly custody it. Is this a sign that JP Morgan is keeping up with the cryptocurrency trend or just a strategic move?

Breakthrough Shift from Dimon

During the investor conference on Monday, Dimon – who previously called Bitcoin 'worthless', 'a scam', and even a 'pet rock' without value, while claiming he would 'close it down' if he could – surprisingly changed his tone. He stated, 'We will allow you to buy it, but we will not custody it. We will record it on customer statements.' This decision marks a turning point, although he still maintains his non-supportive view of crypto from 2023.

This change is seen as a response to customer demand and pressure from market trends. Dimon, leading #JPMorgan – the world's largest investment bank since 2006 – had previously criticized Bitcoin as a tool for crime, but now he acknowledges the pressure to adapt to new capital flows.

Market Context and Friendly Policies

JP Morgan's opening comes as other U.S. banks also begin to participate in the crypto market. Morgan Stanley, under CEO Ted Pick, has allowed financial advisors to introduce spot Bitcoin ETF funds since January, while also working with regulators to ensure safety. This trend is driven by a cryptocurrency-friendly policy from President Donald Trump, who took office last year. Notably, the Securities and Exchange Commission (SEC) abolished SAB No. 121 in January, allowing banks to custody digital assets, creating a favorable legal environment.

Despite criticizing Bitcoin, #Dimon still values blockchain technology, which JP Morgan has applied in internal projects. The lack of Bitcoin custody shows caution, but allowing purchases is a significant step towards integrating with the traditional financial world that has long shunned crypto.

Impact and Future Prospects

With Bitcoin currently at $103,300 and rising over 7% in the past week, nearing its historical peak of $109,000, JP Morgan's decision could attract more institutional capital. Crypto fund inflows reached $3.4 billion last week, with a forecast of accumulating $330 billion into Bitcoin by 2029, further reinforcing growth potential. Ethereum ($2,500) and other altcoins are also expected to benefit from this trend.

In the next 1-2 years, if major banks continue to open up, cryptocurrencies could become an integral part of the global financial system. However, JP Morgan's involvement also poses challenges regarding risk management and legal compliance.

Conclusion: Is JP Morgan Shaping the Future of Cryptocurrency?

Jamie Dimon's shift from criticism to allowing customers to buy Bitcoin is a positive sign for the cryptocurrency market. Although not custodial, this move reflects an adaptation to customer demand and new policies, opening up long-term growth opportunities. With strong potential and participation from large institutions, cryptocurrencies promise a sustainable future, although caution is still needed regarding volatility.

Risk Warning: Investing in cryptocurrencies carries high risks due to price volatility and legal uncertainties. Consider carefully before participating.

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