Investors realized that the "Tadala effect didn't last long" and are now suffering losses
Brazilians create Tadala Coin, a project that has already plummeted in value and raises concerns (Source/Official Site)
The memecoin called Tadala Coin, which attempted to use the image of the medication tadalafil, arrived promising Brazilian investors to be the largest ever created in the country. After emerging in early May, the project continues to show losses.
This is because, just in the last 24 hours, investors are suffering a 40% loss of their assets. The case is a reminder of the risks of investing in memecoins, highly speculative currencies without fundamentals.
Tadala Coin cryptocurrency melts down 40% in one day and leaves investors at a loss (Livecoins inquiry on Phantom on May 14, 2025).
Since the creation of the memecoin, the project has still shown a devaluation of 12%, indicating that in the medium to long term, losses accumulate.
"Will the effect of Tadala Coin rise again?" investors joke on the platform
In Brazil, data from the Federal Pharmacy Council released in early April 2025 shows that Tadalafil was the fifth best-selling generic medication in the country in 2024.
The growth is due to men in the country seeking an upgrade in their sexual relationships. This is an easily accessible medication, which contributes to the growth of sales, and promises to improve erectile dysfunction, among other things.
Additionally, many associated the medication with muscle gain related to gym workouts, which boosted the market.
With the topic trending in the country, it didn't take long for a "memecoin" to emerge, a currency created just for fun. The contract, available on the Solana network, shows that the coin received great attention from investors in its early days.
However, after slowing down its appreciation, investors are already questioning whether the "Tadala Coin" has lost its effect.
Investors of Tadala Coin joke that the effect of the memecoin is over/Pump.Fun.
The market cap of the memecoin reached 1 million dollars, but it is now worth less than half
Surprisingly, the market value of the memecoin Tadala Coin reached 1 million dollars. However, on this Wednesday (14), the project's market cap plummeted to $203,000, a sharp decline that led many investors to question a possible rug pull by the creators.
A rug pull is a moment when the creators of a memecoin remove the liquidity from the market to profit. Usually, it is a technique that ends the project, as investors lose trust completely.
It is still unclear whether there was a scam against investors, but in a Telegram group for investors, many are already warning about the drop this Wednesday.
Investor says in a Telegram group that the dev of Tadala Coin scammed investors/Source.
Livecoins was unable to contact the creators of the project, but the space remains open for statements.
