US President Donald Trump launched two major cryptocurrencies in 2025: the meme coin $TRUMP and WLFI, as part of his efforts to strengthen his presence in the cryptocurrency market.
Launch date: January 18, 2025, two days before Trump's inauguration as US president.
Type: Meme Coin based on popular enthusiasm around Trump's personality.
Features:
• Design: Features an image of Trump with a raised fist and the words “FIGHT FIGHT FIGHT,” a reference to his response to the July 2024 assassination attempt.
• Issuance: It started with issuing 200 million coins, with a plan to expand to one billion coins within three years.
• Ownership: 80% of the coins are owned by companies affiliated with Trump, raising concerns about a conflict of interest.
Market performance:
• The currency saw a massive surge of nearly 18,000%, with its market value jumping to around $19.87 billion within hours of its launch.
• Later, its value decreased by more than 80% due to high market volatility.
Political controversy:
• A lavish dinner was held at Trump's golf club in Washington on May 22, 2025, attended by 220 cryptocurrency investors, where major investors had the opportunity to meet Trump personally.
• This event sparked widespread criticism, as some considered it an exploitation of the presidential position for personal gain.
• The “MEME Act” bill was introduced by members of Congress to prevent federal officials from launching personal digital currencies.
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🏛️ Second: WLFI (World Liberty Financial) coin
Launch date: October 17, 2024.
Type: A digital currency that aims to support the American digital economy and enhance the United States' presence in the digital currency market.
Features:
• Issuance: The currency was launched by World Liberty Financial, in cooperation with the Trump family.
• Objective: To promote decentralized finance (DeFi) and provide security and transparency to users.
Market performance:
• The currency was promoted through an exclusive event on the X platform, where details of the project and its future plans were presented.
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🏦 Strategic Reserve Initiative for Digital Currencies
Announcement: In March 2025, Trump announced the creation of a strategic reserve for cryptocurrencies that would include Bitcoin, Ethereum, Ripple, Solana, and Cardano, with the goal of making the United States the “cryptocurrency capital of the world.”
the details:
• Reserve: Funded by Bitcoin confiscated by the US Treasury, estimated at approximately 200,000 Bitcoins.
• Objectives: To strengthen the United States’ position in the digital currency market and provide strategic digital assets for the country.
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⚖️ Legal and ethical controversy
• Trump's launch of his digital currencies sparked widespread controversy, with some considering it a conflict of interest and an exploitation of the presidential office for personal gain.
• A bill called the “MEME Act” has been introduced in Congress to prevent federal officials from launching personal cryptocurrencies, following the $TRUMP controversy.
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📊 Comparison between $TRUMP and WLFI
$TRUMP WLFI standard
Launch date: January 18, 2025 - October 17, 2024
Type: Meme Coin, Strategic Cryptocurrency
The goal is to boost public enthusiasm for Trump and support the American digital economy.
Market performance: 18,000% up and then down. Promoted by an exclusive event.
Political controversy Criticisms regarding conflict of interest are less controversial compared to $TRUMP
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📌 Conclusion
Trump's entry into the world of cryptocurrencies represents a bold move that has sparked considerable controversy, both in terms of market performance and ethical and political considerations. While the WLFI currency achieved rapid success and then declined, WLFI aims to offer a more sustainable and strategic project. However, the future of these currencies remains tied to political and economic developments in the United States and globally.
